Amplitude

Amplitude Analytics

Composite Score

7.9 /10

CX Score

7.9 /10

26 Reviews Write a Review

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What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details

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Awards & Recognition

Amplitude Analytics won the following awards in the Product Analytics category

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0 Top Rated Capabilities

2 Top Rated Features

Latest Award, 2025

1 Top Rated Capabilities

3 Top Rated Features

2024

Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

91 Plan to Renew

5
Since last award

80 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+79 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative

12% Neutral

88% Positive

Pros

Performance Enhancing
Helps Innovate
Enables Productivity
Includes Product Enhancements

Cons

Vendor's Interest First

Feature Ratings

Average 81

Analytics and Reporting

Conversion Analysis

Data Integrity

Audience Segmentation

Data Management

API Framework

Data Analysis and Survey Function

Device and Browser Analytics

Mobile Functionality

Marketing Analytics

Data Warehousing

Vendor Capability Ratings

Average 78

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Implementation

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Vendor Support

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Website Analytics

Score 8.3

View Amplitude Analytics in this category (opens in a new tab)

Amplitude Analytics Reviews

Niranjan B.

Role: Information Technology
Industry: Education
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jan 2025

Easy to setup and use, but a bit pricey

Likeliness to Recommend

10 /10

What differentiates Amplitude Analytics from other similar products?

Product features are a way ahead of the competition.

What is your favorite aspect of this product?

Ease of implementation Ease of adoption

What do you dislike most about this product?

Price strategy changes.

What recommendations would you give to someone considering this product?

Instrumentation and adoption within the team are 2 key things to drive value

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

Rupesh Kumar P.

Role: Sales Marketing
Industry: Retail
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2024

Wonderful products for collaborative analytics

Likeliness to Recommend

10 /10

What differentiates Amplitude Analytics from other similar products?

Provides more advanced features and solving the attribution problem.

What is your favorite aspect of this product?

We can create a Dashboard for each segment required and with Amplitude, we can really dig very deep into the data you need.

What do you dislike most about this product?

In paid campaign tracking sometime problem occur means UTM tag tracking issue or attribution to a different channel.

What recommendations would you give to someone considering this product?

Amplitude give 360-degree view across the customers' journey by its behavioral tracking, So any one looking for this must consider this to get some scalable data for business.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Abdullah A.

Role: Information Technology
Industry: Engineering
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Dec 2023

Best Analytic tool for product-based company!

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

Easy integration of sdks better dashboard, real time events e.t.c

What is your favorite aspect of this product?

Dashboard , funnels and live events

What do you dislike most about this product?

nothing as of now!

What recommendations would you give to someone considering this product?

Best analytic tool for product based comapnies!

Pros

Over Delivered
Helps Innovate
Continually Improving Product
Reliable

Amplitude Analytics

What is Amplitude Analytics?

Company Details

Need Assistance?

Awards & Recognition

Amplitude Analytics Ratings

90 Likeliness to Recommend

1 Since last award

91 Plan to Renew

5 Since last award

80 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+79 Net Emotional Footprint

How much do users love Amplitude Analytics?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Conversion Analysis The ability to capture and analyze conversion (transaction) data and conversion paths from the web or associated channels.

Data Integrity Includes data accuracy, data maintenance, and data verification and validation.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Data Management Includes data sharing, data storage, records management, and data security.

API Framework The platform provides the ability to move data to and from the solution and other customer interaction applications (i.e. CRM) with ease.

Data Analysis and Survey Function Can capture survey data and multiple data sets may be output for analysis.

Device and Browser Analytics Capture and summarize device and browser information.

Mobile Functionality Can be used on mobile devices​

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Data Warehousing Includes large data retrieval, data reporting, and data analytics.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Website Analytics

Amplitude Analytics Reviews

Niranjan B.

Easy to setup and use, but a bit pricey

Likeliness to Recommend

Pros

Rupesh Kumar P.

Wonderful products for collaborative analytics

Likeliness to Recommend

Pros

Abdullah A.

Best Analytic tool for product-based company!

Likeliness to Recommend

Pros

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Feature Ratings

Analytics and Reporting

Conversion Analysis

Data Integrity

Audience Segmentation

Data Management

API Framework

Data Analysis and Survey Function

Device and Browser Analytics

Mobile Functionality

Marketing Analytics

Data Warehousing

Vendor Capability Ratings

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Implementation

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Vendor Support