
What is Apollo.io?
Apollo is the unified engagement acceleration platform that gives reps the ability to dramatically increase their number of quality conversations and opportunities. Reps are empowered to do more than just conduct outreach, they learn who to target, how to reach out, and what to say at speed and scale. We help drive growth and success by providing the means for teams to discover and utilize their organization’s unique best practices.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
98 Plan to Renew
81 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Apollo.io?
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
E-Mail Campaign Management
CRM Integration
Sales Analytics
E-Mail Integration
Workflow Automation
Omnichannel Campaign Management
Internal Sales Collaboration
Call Management
Next-Best-Action Recommendations
Pipeline Management
Dialer Integration
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Ease of IT Administration
Business Value Created
Breadth of Features
Usability and Intuitiveness
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Product Strategy and Rate of Improvement
Ease of Customization
Also Featured in...
Apollo.io Reviews
Jay S.
- Role: Information Technology
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Nov 2024
Fantastic, but with some reservations
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
We haven't determined this yet, as Apollo is the first product of its kind we've used... a cursory comparison with a notable competitor tells us they are very similar.
What is your favorite aspect of this product?
The sheer amount of verified data.
What do you dislike most about this product?
The amount of data is enormous but Apollo desperately needs more tools in helping with AI and workflow automation
What recommendations would you give to someone considering this product?
Sequences require work to set up -- make sure you have someone on your team that knows the platform 100%. Also, make sure you have your IT department on board to properly set up your DMARC, DKIM and SPF settings.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Client Friendly Policies
Cons
- Less Efficient Service
Please tell us why you think this review should be flagged.

Sarah G.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Oct 2024
Great tool with powerful automation features
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Apollo.io stands out for its comprehensive lead database, which provides enriched contact information and advanced search capabilities. It offers robust automation tools for email sequences, making outreach more efficient. I also love the integration with CRM systems streamlining sales workflows for seamless management.
What is your favorite aspect of this product?
My favorite aspect of Apollo.io is how its powerful automation capabilities for email sequences save me time and streamline my outreach process efficiently.
What do you dislike most about this product?
What I dislike most about Apollo.io is the email restriction of 50 emails per 24 hours, which isn’t sufficient for my workload. Additionally, the inability to create attractive templates for campaigns is a limitation.
What recommendations would you give to someone considering this product?
If you value automation and a comprehensive lead database, Apollo.io is an excellent choice for streamlining your sales process.
Pros
- Efficient Service
- Saves Time
- Respectful
- Acts with Integrity
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Ram M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Apr 2024
Fantastic Product For Sales Intelligence
Likeliness to Recommend
What differentiates Apollo.io from other similar products?
Well, It has everything we need : Tond of real data and smart features and all the sales features we required to add value to our engagement process and finally it is one of the best choice for sales engagment platforms.
What is your favorite aspect of this product?
Seamless integration with data and advanced sales Intelligence in one platform
What do you dislike most about this product?
Pricing Model of the product
What recommendations would you give to someone considering this product?
It's got everything you need to supercharge your sales efforts from a large database to smart insights and it;s costomizable and scalable to grow your business.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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