BasisAutomate

What differentiates BasisAutomate from other similar products?

The Basis Technologies interface is the most intuitive one I've seen in this market. You have quick access to all necessary metrics on a view panel, allowing you to carry out optimizations. And it provides some features that other platforms lack, such as the addition and comparison of various campaigns. The Basis Technologies contact people are always easy to find and will help you in the best way possible to improve your strategy for native advertising. I have the opportunity to perform on Top Publishers in the German market thanks to Basis Technologies. An audience can also be reached outside of social media.

What is your favorite aspect of this product?

I like it best that Basis Technologies is completely self-service. I can manage my campaigns whenever and however I want, and I can, if I so choose, also rely on the support when I need assistance. I therefore have everything under control and can respond quickly to any changes in performance. Here, one can accomplish a lot with a small budget thanks to low clickthrough rates. Integrated use of multiple channels enables campaigns to be managed more strategically. We use Basis Technologies for our Native Advertising and completely self-manage our assets here. Spreading out of marketing initiatives. The traditional advertising platforms like.

What do you dislike most about this product?

It is frustrating that one is not always proactive in exploring new formats or opportunities. The new formats have made it very difficult to use them in campaigns because they are sometimes still not fully developed. The processes surrounding Brand Lift could use some professionalization because they had been somewhat frustrating up until that point. I don't like how restricted Native-Anbieters' Publisher Portfolios are. I would like a tool that is not restricted to specific assets. But that is likely due to the nature of competition. Additionally, it would be nice if there were a more intelligent algorithm at work because native advertising

What recommendations would you give to someone considering this product?

This benefit is also evident when I use it; I don't have to wait for a response from a representative on the other side because I can handle everything myself. As a result, we have complete transparency and are not dependent on the other side telling us the whole truth. The navigation and usability are extremely intuitive. I had no prior operational experience with Basis Technologies, but I was able to put myself in operation without assistance or tutorials. Additionally, the data is practically real-time, which makes optimization easier. Many options are available thanks to segmentation, from retargeting to user data from third parties.

What differentiates BasisAutomate from other similar products?

Having a good image on your company's website is essential, since this is the cause of getting new and exponential customers, thanks to the help of this advertising platform you can have an adequate flow and construction, increase the sales of your company, Basis Digital Advertising is a great program that brings together the best tools to design the best campaigns and advertisements with the purpose of making the good and best aspects of my company known, this program will enhance the resources and digital platforms where my biggest clients go, giving it a Much more professional domain and profile to my marketing department.

What is your favorite aspect of this product?

This program is a great help to facilitate our workflow in the advertising field, since with the support of each of the functions of Basis Digital Advertising I have the ability to build from scratch the best marketing campaigns to drive contact with my clientele in the market, this program is fascinating, since it is an excellent tool that will adopt the main role of supporting the platforms where there is greater interaction with the most potential clients, and once in this step, be as striking as possible for attract customers to your sales staff, once this process is achieved.

What do you dislike most about this product?

It is very important to clarify that this program is intended for users with adequate knowledge about handling this type of program, which is why, for new users, they may be presented with an overwhelming interface due to the number of functions and functionality of the program. , this software should ease the complexity with which it is presented a bit in order to expand the number of users who want to get their services.

What recommendations would you give to someone considering this product?

Basis Digital Advertising is an incredible program that offers each of its users the possibility of handling the latest technology innovations through artificial intelligence that is implemented to develop a much more effective advertising department in the cloud, or I recommend it because This program will be automated to empower the resources we have on the web to increase customer input.

What differentiates BasisAutomate from other similar products?

With Basis, we can create anything a client can imagine. There are no equals when it comes to the breadth of the targeting options, platforms, audiences, networks, exchanges, strategies, and partners. Whatever a client throws at us, Basis has a solution to carry out the plan. In addition, the assistance team goes above and beyond to help us succeed. We have a team of support, from routine check-in calls and sporadic email queries to support decks and customized research.

What is your favorite aspect of this product?

The Basis software is very user-friendly and simple to use. They have an extensive amount of study on various verticals, and their dedicated customer success managers and team are always accessible to assist when questions arise. I also value the self-study courses they provide through the Basis Institute, which can be referred to whenever required. They consider your ideas and pass them on to their team for consideration and, if practical, implementation.

What do you dislike most about this product?

Turn times can sometimes be a little longer, particularly when waiting on Search/Social replies, but the message center’s visibility helps ease this discomfort a little.

What recommendations would you give to someone considering this product?

In addition to streamlining communication into a message center that gives your entire team insight into every part of the campaign, Basis offers solid support with a full team backing your account. I like that I can use it as a media planning tool and establish all of my advertising budgets even outside of the Basis platform.