Brevo Customer Reviews 2025 | SoftwareReviews

Brevo

Composite Score

9.0 /10

CX Score

9.2 /10

85 Reviews Write a Review

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What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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2024 Emotional Footprint Champion

Latest Award, 2024

4 Top Rated Capabilities

5 Top Rated Features

2024

2 Top Rated Capabilities

3 Top Rated Features

2023

0 Top Rated Capabilities

4 Top Rated Features

2022

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

92 Likeliness to Recommend

1
Since last award

98 Plan to Renew

1
Since last award

93 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative

4% Neutral

95% Positive

Pros

Respectful
Trustworthy
Transparent
Includes Product Enhancements

Feature Ratings

Average 86

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

Campaign Management

Segmentation

Basic Reporting and Analytics

SPAM Compliance

Text Messaging

Content Authoring

Mobile Optimized

Email Templates

Vendor Capability Ratings

Average 84

Business Value Created

Availability and Quality of Training

Ease of IT Administration

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Quality of Features

Product Strategy and Rate of Improvement

Ease of Data Integration

Vendor Support

Ease of Customization

Also Featured in...

Marketing Automation - B2B

Score 8.9

View Brevo in this category (opens in a new tab)

SMS Marketing

Score 8.6

View Brevo in this category (opens in a new tab)

Brevo Reviews

Prashant S.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2025

Effortless Email Campaigns with Brevo

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

The cost and simplicity of Brevo make it our top choice for email marketing. We can easily create and schedule weekly campaigns, and it takes minimal effort and time to use this powerful CRM tool.

What is your favorite aspect of this product?

I really like this software, and our sales team uses it for email marketing and promotions in our company. While promoting, we can track who navigated through our links, which helps us monitor. As a software engineer, I like its API, which I use in my current project to update users via email and text. Integrating it with my code was very easy.

What do you dislike most about this product?

Brevo is great, but they've slowly reduced the free email limit from 800 to 300. Still, this free service is better than most other platforms. Despite the limit, the features and performance are outstanding!

What recommendations would you give to someone considering this product?

Brevo made managing email campaigns much simpler. The platform is user-friendly, with excellent templates and easy automation features.

Pros

Continually Improving Product
Reliable
Enables Productivity
Efficient Service

Sheilla A.

Role: Sales Marketing
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2025

My favorite email marketing service

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Break is scalable, suitable for business sizes, ease to use and has best customer behavior tracking

What is your favorite aspect of this product?

A/B testing that enable users to test emails abd evaluate how to optimize campaigns

What do you dislike most about this product?

All features are likable

What recommendations would you give to someone considering this product?

Use on-boarding process with tutorials to make you familiarize with Brevo

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Ameya P.

Role: Sales Marketing
Industry: Technology
Involvement: Initial Implementation

Validated Review

Verified Reviewer

Submitted Mar 2025

"Powerful but Needs More Customization"

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Brevo stands out with its user-friendly interface, affordable pricing, and strong automation features, combining email, SMS, and CRM in one platform

What is your favorite aspect of this product?

Its seamless automation and multi-channel communication capabilities make it highly efficient and user-friendly.

What do you dislike most about this product?

Limited customization options and occasional delays in data syncing.

What recommendations would you give to someone considering this product?

Consider Brevo if you need an affordable, user-friendly platform with strong automation and multi-channel communication. However, be aware of its customization limits and potential data sync delays.

Pros

Performance Enhancing
Unique Features
Effective Service
Respectful

Brevo

What is Brevo?

Company Details

Book a Free Demo Today!

Awards & Recognition

2024 Emotional Footprint Champion

Brevo Ratings

92 Likeliness to Recommend

1 Since last award

98 Plan to Renew

1 Since last award

93 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Brevo?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Text Messaging The capability to send messages by SMS in addition to email.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Email Templates The ability to create and curate email templates based off of approved brand standards.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Marketing Automation - B2B

SMS Marketing

Brevo Reviews

Prashant S.

Effortless Email Campaigns with Brevo

Likeliness to Recommend

Pros

Sheilla A.

My favorite email marketing service

Likeliness to Recommend

Pros

Ameya P.

"Powerful but Needs More Customization"

Likeliness to Recommend

Pros

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