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Brevo

Brevo

Composite Score
9.0 /10
CX Score
9.3 /10
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Brevo
9.0 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the Marketing Automation - B2B category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

93 Likeliness to Recommend

99 Plan to Renew

92 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

0% Negative
1% Neutral
99% Positive

Pros

  • Reliable
  • Trustworthy
  • Efficient Service
  • Client Friendly Policies

Feature Ratings

Average 85

Email Marketing Automation

92

Recommended Best Action

90

Mobile Marketing Management

85

Marketing Project Management

85

Customer Journey Modelling

85

Opportunity Pipeline Tracking

83

Marketing Analytics

83

Social Media Marketing Management

82

Marketing Asset Management

82

Conversion Propensity Modeling

79

Vendor Capability Ratings

Average 83

Business Value Created

89

Ease of Implementation

87

Usability and Intuitiveness

85

Ease of Data Integration

84

Vendor Support

83

Ease of Customization

83

Ease of IT Administration

82

Breadth of Features

82

Quality of Features

81

Availability and Quality of Training

81

Product Strategy and Rate of Improvement

80

Brevo Reviews

Mario K.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2022

Marketing campaigns with Sendinblue

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Sendinblue is a powerful tool that facilitates the business-customer relationship in our company, through the development and implementation of advertising campaigns based on email batches, messaging offers, and special tracking of customers according to certain characteristics. With the tool we stay closer to our customers, we can even send cards on holidays and congratulations on birthdays, all in one place.

What is your favorite aspect of this product?

The bounce rate in the campaigns used is extremely lower than with other similar tools, excellent when planning advertising campaigns, offers a much better price than its competitors, making it an option to take into account. The list management is quite simple allowing us to save time when performing our operations, which leaves us time to go organizing things apart.

What do you dislike most about this product?

The technical support is not very good to say, there have been countless problems where we only get late response and generic solutions that do not really address the problem, this makes it very annoying to use sometimes as we must invent how to fix it, and we are supposed to be paying for something that should work. Slowness issues at times and an interface that sometimes leaves a lot to be desired.

What recommendations would you give to someone considering this product?

Not recommended because it is a tool that still has many problems, it seems to be in development stage and its customer service is extremely annoying, the application will have a future if they can solve some of the problems that has been presenting for a long time, therefore, I would not recommend it because it can cause many headaches in the companies in question.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features

Juan Esteban M.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Sendinblue is of great help for our marketing

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

We are using this software to create email marketing campaigns and without a doubt we have been pleasantly surprised, because it is easy to use and has templates that make our work easier, in addition to achieving extraordinary results in each campaign. I like that it has different tools that allow us to achieve our goal of being read, such as spam blocking.

What is your favorite aspect of this product?

It has a large library of images that helps us to create modern designs, in the creation of campaigns. In addition to the fact that its templates are very eye-catching and capture attention quickly, being the main objective of the campaign. It allows us to track interactions, both open emails and clicks.

What do you dislike most about this product?

I tried to use the program for other types of campaigns, for example in social networks and SMS and I did not succeed, to tell the truth I have not contacted the technical service to receive help on this issue, but I would like that the process and configuration of these tools of the program were not so cumbersome.

What recommendations would you give to someone considering this product?

Although we have only been using the program for a short time, the truth is that we have obtained excellent results with the executed campaigns, our number of prospects and sales has multiplied by 50% or more, so our email marketing campaigns have been very successful. We are eager to be able to configure the software to develop our SMS and social media campaigns and make them work as well as our email campaigns.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Frank B.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Easy to use, fantastic product

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

The ease of use of this product is amazing, I have used several other solutions in the market for over 10 years and have never been more satisfied with a product than SendinBlue. The ability to bring in your contact list, with a few simple clicks, is differently a time saver. You can create and design your own emails without having to take a class or training. If you need to, many YouTube how-to's are available. You can also easily import predefined or business partner-designed email campaigns to be used. Also having the ability to make changes to these campaigns quickly and effectively.

What is your favorite aspect of this product?

The entire product suite is excellent, but the reporting and analytics are second to none. We use a lot of drip campaigns, over a three to five-week period. The centralized ability to review and see how your emails are reaching customers or clients is critical to my business. Another feature is that we can segment these emails to do a follow-up email with the clients to set up a more in-depth view of what we are looking to sell or follow up with.

What do you dislike most about this product?

I have no negative feedback about the Sendinblue solution.

What recommendations would you give to someone considering this product?

This is a product that you will be very happy with. Those of you who have used other products in the past will be amazed at how easy this product is to work with. I would recommend this product to a one-person company and up. The return on your investment both time and money, quickly materialize when working with SendinBlue. Highly Recommend

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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