Marigold

Campaign Monitor by Marigold

Composite Score

8.8 /10

CX Score

9.1 /10

118 Reviews Write a Review

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What is Campaign Monitor by Marigold?

Campaign Monitor by Marigold is email marketing software with drag-and-drop simplicity. Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business. You'll design and send captivating messages with ease using Campaign Monitor by Marigold. Businesses around the world leverage our modern, uncomplicated workflows to send email and SMS campaigns that increase engagement and inspire audiences to take action.

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Awards & Recognition

Campaign Monitor by Marigold won the following awards in the Email Marketing category

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2024 Emotional Footprint Champion

Latest Award, 2024

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

Latest Award, 2024

2024 Data Quadrant Champion

2024

9 Top Rated Capabilities

9 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

Strategy and Innovation
Service Experience
Contract Negotiation
Conflict Resolution

2023

2023 Data Quadrant Champion

2023

9 Top Rated Capabilities

8 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2022

2022 Data Quadrant Champion

2022

8 Top Rated Capabilities

8 Top Rated Features

2022

2021 Emotional Footprint Champion

2021

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2021

2021 Data Quadrant Champion

2021

Campaign Monitor by Marigold Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Campaign Monitor by Marigold.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

96 Plan to Renew

91 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+98 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Campaign Monitor by Marigold?

0% Negative

4% Neutral

96% Positive

Pros

Trustworthy
Efficient Service
Effective Service
Caring

Feature Ratings

Average 88

Email Delivery

Campaign Management

Basic Reporting and Analytics

Surveys and Polling

Sales Intelligence & Conversion Rates

Mobile Optimized

SPAM Compliance

Segmentation

Dynamic Content

A/B Testing

Email Templates

Vendor Capability Ratings

Average 87

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Business Value Created

Quality of Features

Vendor Support

Ease of Customization

Ease of IT Administration

Ease of Data Integration

Availability and Quality of Training

Product Strategy and Rate of Improvement

Campaign Monitor by Marigold Reviews

Kuria M.

Role: Finance
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2022

Email Marketing Made Easy With Campaign Monitor

Likeliness to Recommend

9 /10

What differentiates Campaign Monitor by Marigold from other similar products?

When it comes to email marketing, Campaign Monitor offers the best features. The drag and drop feature particularly makes the software easy to use and very effective in email marketing. Growing our business has been easy with this software.

What is your favorite aspect of this product?

Using Campaign Monitor is easy. The simplicity of this software makes it irresistible. Design and pushing email campaigns is easy with this software

What do you dislike most about this product?

It's all good with Campaign Monitor. No serious complaints.

What recommendations would you give to someone considering this product?

I recommend Campaign Monitor for business email marketing. It's affordable, easy to use and resourceful.

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Effective Service

Douglas M.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jan 2022

Great easy to use email builder!

Likeliness to Recommend

9 /10

What differentiates Campaign Monitor by Marigold from other similar products?

Its overall the easiest to use in terms of its interface

What is your favorite aspect of this product?

My favourite email builder and I have been using it for years!

What do you dislike most about this product?

It works really well with Zapier

What recommendations would you give to someone considering this product?

Do it. its cheap and collects data so well with its forms

Pros

Efficient Service
Effective Service
Caring
Saves Time

Aashish S.

Role: Sales Marketing
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Dec 2021

Decent product but lacks features

Likeliness to Recommend

4 /10

What differentiates Campaign Monitor by Marigold from other similar products?

It is a decent product to send emails but there is no wow factor.

What is your favorite aspect of this product?

Email curating

What do you dislike most about this product?

Lack of features

What recommendations would you give to someone considering this product?

This is a cheaper alternative to your email marketing solutions.

Pros

Enables Productivity
Trustworthy
Caring
Respectful

Campaign Monitor by Marigold

What is Campaign Monitor by Marigold?

Company Details

Book a Free Demo Today!

Awards & Recognition

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

2022 Data Quadrant Champion

2021 Emotional Footprint Champion

2021 Data Quadrant Champion

Campaign Monitor by Marigold Ratings

89 Likeliness to Recommend

96 Plan to Renew

91 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+98 Net Emotional Footprint

How much do users love Campaign Monitor by Marigold?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Surveys and Polling Ability to survey customers and gather feedback.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Dynamic Content The ability to create dynamic content changes automatically within emails that are based on the end user parameters and the goals of the marketing initiative.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Email Templates The ability to create and curate email templates based off of approved brand standards.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Campaign Monitor by Marigold Reviews

Kuria M.

Email Marketing Made Easy With Campaign Monitor

Likeliness to Recommend

Pros

Douglas M.

Great easy to use email builder!

Likeliness to Recommend

Pros

Aashish S.

Decent product but lacks features

Likeliness to Recommend

Pros

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Feature Ratings

Email Delivery

Campaign Management

Basic Reporting and Analytics

Surveys and Polling

Sales Intelligence & Conversion Rates

Mobile Optimized

SPAM Compliance

Segmentation

Dynamic Content

A/B Testing

Email Templates

Vendor Capability Ratings

Ease of Implementation

Usability and Intuitiveness

Breadth of Features

Business Value Created

Quality of Features

Vendor Support

Ease of Customization

Ease of IT Administration

Ease of Data Integration

Availability and Quality of Training

Product Strategy and Rate of Improvement