Emplifi

Emplifi Social Marketing Cloud

Composite Score

8.3 /10

CX Score

8.5 /10

45 Reviews

Claim Software

What is Emplifi Social Marketing Cloud?

From managing a multi-channel strategy to analyzing trends and optimizing performance, Emplifi’s social media marketing tools will enable your brand to amplify meaningful experiences at scale. Deliver authentic content at scale and boost engagement across your social media channels with best-in-class social media management tools and AI-powered capabilities.

Company Details

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Awards & Recognition

Emplifi Social Marketing Cloud won the following awards in the Social Media Management - Enterprise category

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2024 Data Quadrant Gold Medalist

2024

6 Top Rated Capabilities

4 Top Rated Features

2024

2024 Emotional Footprint Champion

2024

Strategy and Innovation
Service Experience
Product Impact

2024

2023 Data Quadrant Gold Medalist

2023

6 Top Rated Capabilities

3 Top Rated Features

2023

2023 Emotional Footprint Champion

2023

Emplifi Social Marketing Cloud Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Emplifi Social Marketing Cloud.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

96 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Emplifi Social Marketing Cloud?

0% Negative

3% Neutral

97% Positive

Pros

Performance Enhancing
Effective Service
Saves Time
Respectful

Feature Ratings

Average 85

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Average 85

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training

Emplifi Social Marketing Cloud Reviews

Anita G.

Role: Industry Specific Role
Industry: Other
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2022

Amazing Product!!

Likeliness to Recommend

9 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Amazing Socialbakers Analytics

What is your favorite aspect of this product?

The collaboration aspect of this sooftware is great. It really helps especially on personalized marketing.

What do you dislike most about this product?

The customer services are not that great

What recommendations would you give to someone considering this product?

Emplifi is easy to use. It is an amazing social marketing cloud that will revolutionize your business.

Pros

Continually Improving Product
Reliable
Performance Enhancing
Effective Service

Christopher W.

Role: Sales Marketing
Industry: Food and Beverage
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2022

"Really useful program and easy to use."

Likeliness to Recommend

8 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

This software is different from others since it allows you to easily compare your company's social performance to that of your rivals and the industry as a whole. We can see how well our pages are doing in comparison to those of our rivals and use that data to drive decisions about how to improve the quality and quantity of material we provide.

What is your favorite aspect of this product?

helpful for controlling who has access to which social media accounts and for organizing outbound communications - The service as a whole is pleasant, but it has potential for growth, particularly in the realm of social analytics.

What do you dislike most about this product?

Chart and table creation may be made more versatile. All analytics and content management features may be driven by the label/tagging capability, which you can then advocate for. - More time can be kept on data collection for year-over-year analysis (i.e. without the need to rebuild).

What recommendations would you give to someone considering this product?

As a result of being able to immediately assess the program's efficacy and draw conclusions about the company's future direction, I have no reservations about recommending it. People can understand it even if they have no background in statistics, and we can rapidly cycle through multiple displays of data.

Pros

Efficient Service
Effective Service
Saves Time
Reliable

Mathenge N.

Role: Finance
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2022

Impressive Social Commerce Tool!

Likeliness to Recommend

9 /10

What differentiates Emplifi Social Marketing Cloud from other similar products?

Emplifi allows for personalized campaigns. It allows customers to have a great experience and feedback.

What is your favorite aspect of this product?

Easy to use Highly customizable The API is great

What do you dislike most about this product?

Should be regularly updated to integrate with new social media applications.

What recommendations would you give to someone considering this product?

Emplifi will provide your organizations with critical factors to measure your KPIs. I highly recommend it to any company that needs to be ahead of its competitors.

Pros

Reliable
Performance Enhancing
Enables Productivity
Saves Time

Emplifi Social Marketing Cloud

What is Emplifi Social Marketing Cloud?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

2024 Emotional Footprint Champion

2023 Data Quadrant Gold Medalist

2023 Emotional Footprint Champion

Emplifi Social Marketing Cloud Ratings

90 Likeliness to Recommend

96 Plan to Renew

1 Since last award

82 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Emplifi Social Marketing Cloud?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Emplifi Social Marketing Cloud Reviews

Anita G.

Amazing Product!!

Likeliness to Recommend

Pros

Christopher W.

"Really useful program and easy to use."

Likeliness to Recommend

Pros

Mathenge N.

Impressive Social Commerce Tool!

Likeliness to Recommend

Pros

Most Popular Emplifi Social Marketing Cloud Comparisons

Hootsuite Social Media Management Enterprise

Buffer

HubSpot Marketing Hub (Social)

Sprout Social Enterprise

Meltwater

Sprinklr Social

1
Since last award

1
Since last award

Feature Ratings

Dashboards and Visualization

Social Media Channel Integration Outbound

Social Media Channel Integration Inbound

Social Response Management

Trend Analysis

Campaign Execution

Social Post Archival

Social Moderation and Workflow Management

Social Asset Management

Sentiment Analysis

Contextual Analysis

Vendor Capability Ratings

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Business Value Created

Ease of Data Integration

Quality of Features

Product Strategy and Rate of Improvement

Vendor Support

Ease of IT Administration

Ease of Customization

Availability and Quality of Training