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Foundry ABM Logo Award Winner Product Badge
Foundry

Foundry ABM

Composite Score
8.5 /10
CX Score
8.7 /10
Category
Foundry ABM
8.5 /10

What is Foundry ABM?

Foundry's Account Based Marketing solution unifies inbound and outbound marketing with sales plays to drive revenue generation. The platform allows our award-winning clients to run targeted ads, web personalizations, and sales triggers to generate demand from their most important target accounts. Foundry integrates with a wide range of marketing, sales, and analytics tools to orchestrate multichannel campaigns.

Company Details


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Awards & Recognition

Foundry ABM won the following awards in the Account-Based Marketing category

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Foundry ABM Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Foundry ABM.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

96 Plan to Renew

81 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Foundry ABM?

4% Negative
3% Neutral
93% Positive

Pros

  • Trustworthy
  • Saves Time
  • Efficient Service
  • Reliable

Feature Ratings

Average 83

Multichannel Campaign Management

86

Unified Sales and Marketing Funnel

86

Personalization/Audience Targeting

84

Account Analytics & Measurement

83

Artificial Intelligence / Machine Learning

83

Team Alerts

83

Customer Journey Modelling

82

Account-Based Advertising

80

Vendor Capability Ratings

Average 81

Ease of Implementation

86

Availability and Quality of Training

85

Vendor Support

83

Business Value Created

82

Usability and Intuitiveness

82

Ease of Data Integration

81

Quality of Features

81

Breadth of Features

81

Ease of IT Administration

80

Product Strategy and Rate of Improvement

78

Ease of Customization

77

Foundry ABM Reviews

Jessica H.

  • Role: Information Technology
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

Our Intent-Based ABM Ally

Likeliness to Recommend

10 /10

What differentiates Foundry ABM from other similar products?

It’s not just that it tracks intent—it merges that insight into campaigns in a way that feels proactive rather than reactive.

What is your favorite aspect of this product?

The segmentation tool is an absolute hit in the sense that it gives you hyper-specific control over your audience. I’ve been able to create campaigns targeting prospects based on behavior that was hard to nail down with other platforms.

What do you dislike most about this product?

I found myself googling for how-to guides more than I’d like. Once you’re past that, though, it’s smooth sailing.

What recommendations would you give to someone considering this product?

The sales-marketing alignment is where Triblio shines, and getting those teams on the same page early will save you a lot of headaches later.

Pros

  • Performance Enhancing
  • Inspires Innovation
  • Caring
  • Friendly Negotiation

Sachin M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2024

Wonderful platform

Likeliness to Recommend

10 /10

What differentiates Foundry ABM from other similar products?

user friendly ness is the key strength

What is your favorite aspect of this product?

The drag and drop functionality is the best part of this interface

What do you dislike most about this product?

Bit expensive

What recommendations would you give to someone considering this product?

Best platform for accounts based marketing

Pros

  • Continually Improving Product
  • Enables Productivity
  • Unique Features
  • Effective Service

Kashana S.

  • Role: Operations
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

An amazing tool with great customer support.

Likeliness to Recommend

8 /10

What differentiates Foundry ABM from other similar products?

Triblio has all of the features I’d expect from an ABM platform, including account-based ads, web customisation, and sophisticated reporting. Their support and service, however, have truly distinguished them. I have regular meetings with my Customer Success Manager, and they have been quite helpful in guiding my product usage and encouraging me to try new techniques.

What is your favorite aspect of this product?

The best platform on the market for lead generation and tracking all follow-ups. Capable of managing and controlling many marketing channels concurrently. IT that focuses on the customer’s features is fantastic. The integration process is simple and makes my workflow much easier. With this, I can quickly import data and work with third-party programs. The team is exceptionally helpful and will go to any length to answer inquiries or solve problems.

What do you dislike most about this product?

While analyzing the problem is easier, generating reports might be cumbersome at times. The tool organization on this platform is not very nice; nothing is properly organized. This often makes it difficult for me to find the required tool for the workflow.

What recommendations would you give to someone considering this product?

Its ABM capabilities are rather broad, covering audience development, display ad campaign management, as well as orchestration. Orchestrations may be the most exciting of the features since they allow me to create cross-platform journeys that span several tactics, channels, and tools (if the integrations are properly configured). I started using it last year, and it still has a lot more to offer than what we use now—highly recommended for any organization.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity