Google Ad Manager Logo Award Winner Product Badge
Google Ad Manager Logo Award Winner Product Badge
Google

Google Ad Manager

Composite Score
8.7 /10
CX Score
9.0 /10
Category
Google Ad Manager
8.7 /10

What is Google Ad Manager?

A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Google Ad Manager won the following awards in the Ad Tech category

Filter By

Google Ad Manager Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Ad Manager.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

99 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Ad Manager?

3% Negative
7% Neutral
90% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 82

Data Management Platform Capabilities

85

Advertisement Placement

84

Audience Segmentation

83

Advertisement Reporting

83

Role-Based Access Controls

83

Audience Identification

83

Supply-Side Capabilities

81

MarTech Ecosystem integration

81

Advertisement Content Curation

81

Demand-Side Capabilities

80

Vendor Capability Ratings

Average 81

Business Value Created

83

Ease of Customization

83

Breadth of Features

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of Implementation

82

Ease of Data Integration

81

Ease of IT Administration

80

Product Strategy and Rate of Improvement

79

Availability and Quality of Training

78

Vendor Support

74

Google Ad Manager Reviews

Alfredo O.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Easy to set up my clients campaigns

Likeliness to Recommend

9 /10

What differentiates Google Ad Manager from other similar products?

It syncs perfectly with Google Analytics.

What is your favorite aspect of this product?

Mobile app is very intuitive.

What do you dislike most about this product?

Data difference with analytics.

What recommendations would you give to someone considering this product?

Great tool to set up ads.

Pros

  • Performance Enhancing
  • Enables Productivity
  • Trustworthy
  • Unique Features

Mark R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

Very good product, happy with what it does

Likeliness to Recommend

8 /10

What differentiates Google Ad Manager from other similar products?

Easy to use good reporting excellent tracking

What is your favorite aspect of this product?

Easy to use and start with

What do you dislike most about this product?

nothing realy

What recommendations would you give to someone considering this product?

Speak to others who have used it Use youtube for help

Pros

  • Continually Improving Product
  • Saves Time
  • Helps Innovate
  • Enables Productivity

Rahul S.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2023

Essential for any Digital Marketing Campaign

Likeliness to Recommend

8 /10

What differentiates Google Ad Manager from other similar products?

Google ads is a significantly evolved product since it has been in the market for a very long. Google ad is far ahead when it comes to data and usability compared to Facebook ads manager, LinkedIn, or any other digital ads platform.

What is your favorite aspect of this product?

Reporting and accuracy

What do you dislike most about this product?

Sometimes optimization by machine learning screws up the campaign performance.

What recommendations would you give to someone considering this product?

Google ads manager is an essential component of any digital marketing campaign. In is imperative for marketers to lean it and effectively utilize it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular Google Ad Manager Comparisons