Google Ad Manager Logo Award Winner Product Badge
Google Ad Manager Logo Award Winner Product Badge
Google

Google Ad Manager

Composite Score
8.7 /10
CX Score
9.0 /10
Category
Google Ad Manager
8.7 /10

What is Google Ad Manager?

A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.

Company Details


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Awards & Recognition

Google Ad Manager won the following awards in the Ad Tech category

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Google Ad Manager Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Ad Manager.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

99 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Ad Manager?

3% Negative
7% Neutral
90% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 82

Data Management Platform Capabilities

85

Advertisement Placement

84

Audience Segmentation

83

Advertisement Reporting

83

Role-Based Access Controls

83

Audience Identification

83

Supply-Side Capabilities

81

MarTech Ecosystem integration

81

Advertisement Content Curation

81

Demand-Side Capabilities

80

Vendor Capability Ratings

Average 81

Business Value Created

83

Ease of Customization

83

Breadth of Features

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of Implementation

82

Ease of Data Integration

81

Ease of IT Administration

80

Product Strategy and Rate of Improvement

79

Availability and Quality of Training

78

Vendor Support

74

Google Ad Manager Reviews

Samantha H.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Far Reaching Ad Manager

Likeliness to Recommend

10 /10

What differentiates Google Ad Manager from other similar products?

The most differentiating aspect is the fact that Google Ads is such a far-reaching platform. It allows us to really advertise to so much of our client's niche audience.

What is your favorite aspect of this product?

By it's the instant results with ads and getting traffic and clicks for our clients.

What do you dislike most about this product?

Sometimes we may end up paying for low-quality clicks, but overall it drives good traffic.

What recommendations would you give to someone considering this product?

Utilize it for all of your services and update your ads regularly.

Pros

  • Saves Time
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Faruk R.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Dynamic Ads Manager

Likeliness to Recommend

8 /10

What differentiates Google Ad Manager from other similar products?

Google Ad Manager has a significant advertisement content curating feature

What is your favorite aspect of this product?

Google Ad Manager allows the identification and segmentation of clients to be rational.

What do you dislike most about this product?

Google Ad Manager has effortlessly managed ads.

What recommendations would you give to someone considering this product?

Google Ad Manager is the practical solution for all ads In a company system.

Pros

  • Continually Improving Product
  • Reliable
  • Unique Features
  • Efficient Service

Mohit K.

  • Role: Sales Marketing
  • Industry: Entertainment
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Great product!

Likeliness to Recommend

10 /10

What differentiates Google Ad Manager from other similar products?

Google ads can only be made with ad manager. It has great metrics and one can easily look at the performance of ads.

What is your favorite aspect of this product?

Favorite aspect is that campaigns can be easily made from Ad Manager and it is a great way to optimise performance marketing.

What do you dislike most about this product?

Only dislike is that cpc cost is a little expensive in this since keyword bidding happens.

What recommendations would you give to someone considering this product?

I recommend this product strongly as google ads can make a great marketing boost for any company.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Unique Features

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