Google Ad Manager Logo Award Winner Product Badge
Google Ad Manager Logo Award Winner Product Badge
Google

Google Ad Manager

Composite Score
8.7 /10
CX Score
9.0 /10
Category
Google Ad Manager
8.7 /10

What is Google Ad Manager?

A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.

Company Details


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Awards & Recognition

Google Ad Manager won the following awards in the Ad Tech category

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Google Ad Manager Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Ad Manager.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

99 Plan to Renew

1
Since last award

86 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Ad Manager?

3% Negative
7% Neutral
90% Positive

Pros

  • Reliable
  • Performance Enhancing
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 82

Data Management Platform Capabilities

85

Advertisement Placement

84

Audience Segmentation

83

Advertisement Reporting

83

Role-Based Access Controls

83

Audience Identification

83

Supply-Side Capabilities

81

MarTech Ecosystem integration

81

Advertisement Content Curation

81

Demand-Side Capabilities

80

Vendor Capability Ratings

Average 81

Business Value Created

83

Ease of Customization

83

Breadth of Features

83

Quality of Features

83

Usability and Intuitiveness

83

Ease of Implementation

82

Ease of Data Integration

81

Ease of IT Administration

80

Product Strategy and Rate of Improvement

79

Availability and Quality of Training

78

Vendor Support

74

Google Ad Manager Reviews

Manish D.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2022

Fantastic Product

Likeliness to Recommend

10 /10

What differentiates Google Ad Manager from other similar products?

Level of insights it provides

What is your favorite aspect of this product?

Insights about keywords used which generated traffic

What do you dislike most about this product?

Real time updates

What recommendations would you give to someone considering this product?

Please improve the real time updates

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy

Adika S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

Improve the effectiveness of your advertising.

Likeliness to Recommend

9 /10

What differentiates Google Ad Manager from other similar products?

You can create ad units using tags in Google Ad Manager, which improves ad performance by preventing Google from re-running your ad creative. Orders and line items, which reflect your exchange with an advertiser or buyer of your ad inventory, are things you can produce. Ad Manager provides you with customizable reports that show you which ads were served and your expected earnings.

What is your favorite aspect of this product?

I like to market products on websites and blogs by delving into additional areas, Google Ad Manager helps us increase the engagement of our customers. It allows us to edit our campaigns and ad groups. We can manage our campaigns with Ads Manager and create automatic rules for when ads should show based on location or device type.

What do you dislike most about this product?

Prices for subscription services may be lower.

What recommendations would you give to someone considering this product?

I recommend using Google Ad Manager because it increases leads and sales. Fast and transparent effects are visible. You can benefit from excellent and reliable traffic sources. You can learn more about your market thanks to it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Priyank S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

All in One Ads Management Platform

Likeliness to Recommend

9 /10

What differentiates Google Ad Manager from other similar products?

It gives such a lot of significant information to helps our clients. Simple to contact designated individuals which gives you greater commitment. You can set up a custom report. With this platform, you can easily create multiple campaigns and numerous promotion crusades and oversee them productively.

What is your favorite aspect of this product?

The instrument is truly simple to work with and has simple targeting choices and is not difficult to navigate. Hence efficient and the commercial have great outcomes winding up with income.

What do you dislike most about this product?

I dislike the stage that is excessively specialized or something that my associates can't assist me with, I can't simply contact Google straightforwardly for that service. All things considered, I'd need to connect with an outsider or invest an excess of time exploring how to determine my issues.

What recommendations would you give to someone considering this product?

I recommend that the people who are choosing to involve this program for advanced promotions, make sure to watch instructional exercises on the advantages on how the program can help you.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

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