Google Analytics

What differentiates Google Analytics from other similar products?

When we use the Google Analytics dashboard, we have intuitive access to all the different actions that we can use in a drop-down menu that shows both the available options and the indicators and graphs that we are going to interpret. We always see this dual pattern as we go through all of them. platform options. Another aspect that generates value in our interaction with Google Analytics is that by having a Google email account and associating it with our browser, we have all the services without logging in, we can have Google Console, Google Analytics, and all the tools that we have hired for a practical and efficient interaction.

What is your favorite aspect of this product?

It is definitely characterized by its simplicity to use without any prior training. We can use the platform directly to make a presentation to the company's management. We have even put Google Analytics on a giant screen to visualize the growth of the technological applications we have developed. Additionally, we have been able to incorporate the marketing department to take advantage of the information and strengthen our product.

What do you dislike most about this product?

I have no complaints about the platform, its design is very good for me. And the important thing is that I don't have to hire other providers or platforms other than the ones I currently use. As we use it and explore the existing functionalities, we learn to take advantage of it much more. We may need to consider which information is real-time and which is deferred, it is also important to take the time to validate this information and be clear about the time required by the platform to display the processed data, considering that we will not have access to the ' raw data', but rather the processed one.

What recommendations would you give to someone considering this product?

You can feel confident that Google Analytics will not disappoint you. The existing documentation is quite extensive and the product is constantly updated. It is important to consider that we must correctly parameterize our website and mobile APP to connect it with the Analytics service. After doing so, we will begin to accumulate usage metrics and that is when we will be able to interpret the information to grow our business.

What differentiates Google Analytics from other similar products?

Google Analytics is helpful in analysing Data where the you can create your view of the funnel and other metrics where is helpful in analysing data of the past day and comparing other tool the data in the dasboard is perfect and the data can be fetched anywhere to other dashboard like kooker studio where is difficult in other Analytics Tool to make funnel and see the metrics and also in google analytics you can see campaign performance of different mediums in detail and also see the trend line if we want to day to day wise. also campare at a same time. whereas other tools dont give that much features for analysing data.

What is your favorite aspect of this product?

That you can create funnel on the dashboard and also fetch the data to Looker Studio Dashboard.

What do you dislike most about this product?

It is not giving Runtime performance other wise the tool is best for Analysing Data

What recommendations would you give to someone considering this product?

If you looking for Detail analysing of the tool then the tool is recommended as it gives campaign level performance and detail report day wise, campaign wise. funnel wise performamce of the website