

What is Google Authenticator?
Google Authenticator is a software-based authenticator made by Google that uses a 2-Step Verification (also known as two-factor authentication) thereby adding an extra layer of security to your account. You sign in with something you know (your password) and something you have (a code sent to your phone).
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
96 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Authenticator?
Pros
- Reliable
- Trustworthy
- Helps Innovate
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Multi-Device Protection
Email Authentication
OTP Authentication
Authentication Assurance Level (AAL)
Biometrics Authentication
Soft Token Authentication
Role-Based Multi-Factor Authentication
Browser Push Notifications
Role and User Management
Integration APIs
Hard Token Authentication
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Breadth of Features
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Availability and Quality of Training
Vendor Support
Google Authenticator Reviews

Adekemi A.
- Role: Finance
- Industry: Banking
- Involvement: End User of Application
Submitted Apr 2025
Enhance Account security with Google Authenticator
Likeliness to Recommend
What differentiates Google Authenticator from other similar products?
Google Authenticator's security relies on Time-based One-time Password (TOTP) and HMAC-based One-Time password algorithms for generating verification codes.
What is your favorite aspect of this product?
It enables users to quickly and easily generate verification codes.
What do you dislike most about this product?
If a user loses their device or uninstalls the app without properly backing up their accounts, they may lose access to their 2FA codes.
What recommendations would you give to someone considering this product?
I recommend the use of a secure device to store your 2FA codes, and consider using a password manager.
Pros
- Caring
- Helps Innovate
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.

Promise S.
- Role: Information Technology
- Industry: Engineering
- Involvement: IT Development, Integration, and Administration
Submitted Apr 2025
Reliable for Basic 2FA
Likeliness to Recommend
What differentiates Google Authenticator from other similar products?
Google Authenticator differentiates itself with its simplicity, offline functionality, and seamless integration with Google services, but it lacks features like cloud backup, multi-device sync, and biometric protection that competitors such as Authy or Microsoft Authenticator offer.
What is your favorite aspect of this product?
My favorite aspect of Google Authenticator is its offline functionality, which allows for secure two-factor authentication without needing an internet connection—making it fast, reliable, and great for privacy-conscious users.
What do you dislike most about this product?
What I dislike most about Google Authenticator is the lack of cloud backup and multi-device sync, which makes it easy to lose access to your accounts if you lose or switch your phone.
What recommendations would you give to someone considering this product?
I’d recommend it for basic, secure 2FA needs, especially if you value simplicity and offline use—but be sure to back up your recovery codes and consider a more feature-rich alternative if you need cloud backup or multiple device access.
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
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Prashant S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2025
Reliable, No-Frills 2FA—Perfect for Simplicity
Likeliness to Recommend
What differentiates Google Authenticator from other similar products?
Google Authenticator is straightforward and reliable, providing two-factor authentication (2FA) without overcomplicating things. Unlike some other apps, it doesn’t require an internet connection to generate codes, which is a huge plus for security. It’s simple, fast, and integrates well with a wide range of services.
What is your favorite aspect of this product?
it is to set up and use. It helps secure my accounts quickly and without hassle. Since I use it for work-related logins, it ensures I’m protected with an extra layer of security—especially with important apps and services.
What do you dislike most about this product?
The main downside is that it doesn’t back up your codes, so if you lose your phone, recovering your accounts can be a bit of a headache.
What recommendations would you give to someone considering this product?
Google Authenticator is free and highly reliable for securing your accounts, so I’d recommend it to anyone looking for a basic, no-frills 2FA solution.
Pros
- Over Delivered
- Reliable
- Effective Service
- Client Friendly Policies
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