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Google

Google Authenticator

Composite Score

8.9 /10

CX Score

9.3 /10

266 Reviews Write a Review

Claim Software

What is Google Authenticator?

Google Authenticator is a software-based authenticator made by Google that uses a 2-Step Verification (also known as two-factor authentication) thereby adding an extra layer of security to your account. You sign in with something you know (your password) and something you have (a code sent to your phone).

Company Details

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Google Authenticator Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Authenticator.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

96 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Authenticator?

2% Negative

3% Neutral

95% Positive

Pros

Reliable
Trustworthy
Helps Innovate
Efficient Service

Feature Ratings

Average 82

Multi-Device Protection

Email Authentication

OTP Authentication

Authentication Assurance Level (AAL)

Biometrics Authentication

Soft Token Authentication

Role-Based Multi-Factor Authentication

Role and User Management

Browser Push Notifications

Integration APIs

Adaptive Authentication (Risk-based)

Vendor Capability Ratings

Average 82

Ease of Implementation

Business Value Created

Ease of IT Administration

Usability and Intuitiveness

Quality of Features

Breadth of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training

Vendor Support

Google Authenticator Reviews

Younes B.

Role: Consultant
Industry: Consulting
Involvement: Initial Implementation

Validated Review

Verified Reviewer

Submitted Sep 2023

Decent security authenticator for everyday use

Likeliness to Recommend

10 /10

What differentiates Google Authenticator from other similar products?

None I guess. I use it alongside Microsoft authenticator and Apple built-in security features

What is your favorite aspect of this product?

Minimalist design

What do you dislike most about this product?

None of i think of.

What recommendations would you give to someone considering this product?

It's a must for anyone who use Google products and want to secure his digital asset even outside Google products

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Cons

Vendor Friendly Policies
Vendor's Interest First

Abigail T.

Role: Finance
Industry: Consulting
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2025

Providing good level of security & authentication.

Likeliness to Recommend

10 /10

What differentiates Google Authenticator from other similar products?

Google Authenticator continues to stand out because of its extreme simplicity, universal compatibility, and manual-first design. It’s ideal for users who want to keep 2FA straightforward and under their control—trade-offs in sync and user convenience are intentional. If you prioritize sync, recovery options, and biometric tag-ins, apps like this is a strong pick.

What is your favorite aspect of this product?

My favorite aspect of Google Authenticator is its simplicity and reliability.

What do you dislike most about this product?

If you lose your phone or perform a factory reset without transferring your 2FA accounts, you might be permanently locked out of your accounts. Many users have reported difficulties regaining access to services like Reddit and Snapchat due to the lack of a recovery mechanism.

What recommendations would you give to someone considering this product?

Regularly Backup Your 2FA Codes and Secrets

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Anuforo O.

Role: Information Technology
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jul 2025

Ease of Integration

Likeliness to Recommend

10 /10

What differentiates Google Authenticator from other similar products?

Ability to group all connected services together, requires little or no assistance in setup and configuration

What is your favorite aspect of this product?

Everything about the product interest me

What recommendations would you give to someone considering this product?

Go for it, highly recommended if you care about privacy and data security

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Google Authenticator

What is Google Authenticator?

Company Details

Need Assistance?

Google Authenticator Ratings

91 Likeliness to Recommend

96 Plan to Renew

87 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+95 Net Emotional Footprint

How much do users love Google Authenticator?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Multi-Device Protection The ability to support authentication on different devices such as mobile, tablet or desktops.

Email Authentication Ability to send a verification link or code via email.

OTP Authentication Ability to send users a one-time password (OTP) via SMS or call.

Authentication Assurance Level (AAL) Ability to indicate and measure the assurance strength

Biometrics Authentication Use of Touch ID fingerprint verification, voice recognition or retina scanning that is used to authenticate user access.

Soft Token Authentication Ability to use digital alternative to authenticate like OTP, Email, Biometrics, Browser Push Notification

Role-Based Multi-Factor Authentication Ability to manage privileged accounts having access to sensitive data and reinforce security.

Role and User Management Enable different levels of access and permissions based on role.

Browser Push Notifications Ability to push the verification code to the browser to help in the authentication process.

Integration APIs Ability of the software to interface with legacy and other third party applications.

Adaptive Authentication (Risk-based) It accounts real-time context and behaviour such as location, time stamps, device, and connection type

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Google Authenticator Reviews

Younes B.

Decent security authenticator for everyday use

Likeliness to Recommend

Pros

Cons

Abigail T.

Providing good level of security & authentication.

Likeliness to Recommend

Pros

Anuforo O.

Ease of Integration

Likeliness to Recommend

Pros

Most Popular Google Authenticator Comparisons

Microsoft Authenticator

Salesforce Authenticator

Duo Security

OKTA Adaptive Multi-Factor Authentication

Protectimus

LastPass Multi-Factor Authentication

Feature Ratings

Multi-Device Protection

Email Authentication

OTP Authentication

Authentication Assurance Level (AAL)

Biometrics Authentication

Soft Token Authentication

Role-Based Multi-Factor Authentication

Role and User Management

Browser Push Notifications

Integration APIs

Adaptive Authentication (Risk-based)

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Ease of IT Administration

Usability and Intuitiveness

Quality of Features

Breadth of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Customization

Availability and Quality of Training

Vendor Support