
What is Groove?
Groove was built from the ground-up to help revenue teams foster more productive and profitable relationships with prospects and customers. Everything about Groove is centered around improving efficiency, getting actionable insights, and driving revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
77 Likeliness to Recommend
77 Plan to Renew
79 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+48 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Groove?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Cons
- Charges for Enhancements
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Open API
Contact Data Management
Analytics and Reporting
Lead Ingestion
Lead Notification Engine
Lead Scoring
Data Enrichment
Multivariate Filtering
Vendor Capability Ratings
Breadth of Features
Business Value Created
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Vendor Support
Ease of Customization
Quality of Features
Ease of Data Integration
Availability and Quality of Training
Ease of Implementation
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Groove Reviews

Jon B.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2025
Lost is a sea of competition
Likeliness to Recommend
What differentiates Groove from other similar products?
The only thing that Groove brings to the table that the competition doesn't is the less expensive core license which allows for email/meeting tracking in SFDC but with capped flow emails. Helps keep track of data and emails between support/sales/relationship teams at the customer level.
What is your favorite aspect of this product?
See above - the low cost license to get all customer facing teams involved is key.
What do you dislike most about this product?
With the ability to track these emails and create tasks... if someone doesn't have a license and an email is sent items get attributed to the wrong person, skewing metrics.
What recommendations would you give to someone considering this product?
Go through a technical trial first.
Pros
- Transparent
Cons
- Inhibits Innovation
- Slower Product Innovation
- Less Performance Enhancing
Please tell us why you think this review should be flagged.

Rob T.
- Role: Information Technology
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Jun 2023
Groove is GROOVY !! 100% SFDC native :)
Likeliness to Recommend
What differentiates Groove from other similar products?
Its built with SFDC connective tissue, can have any SFDC field .... create opps, contactss etc.. meeting scheduler too ( dont need calendly or chili piper ) no separate database or sync needed
What is your favorite aspect of this product?
support team, SFDC nativeness
What do you dislike most about this product?
High assurance for SFDC Admin is not supported
What recommendations would you give to someone considering this product?
look at all of it :) and talk to me !!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.

Christopher R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Apr 2023
Great and innovative sales platform
Likeliness to Recommend
What differentiates Groove from other similar products?
The Salesforce native integration is unique in that it helps with data leakage and improves the quality of data input in general which then of course enhances any AI intelligence accuracy when it comes to forecasting and intuitive predictability.
What is your favorite aspect of this product?
The seamless usability between features and how ease and intuitive of a product it is for anybody to use regardless of how tech savy they are. Comparing to Salesloft for instance that makes it difficult for more seasoned less tech-savy sales people to use, this was simple for those more senior reps to pick up quickly.
What do you dislike most about this product?
The conversation intelligence could use some work.
What recommendations would you give to someone considering this product?
While this doesn't have the reputation, YET, like Outreach and others (Salesloft is a hard pass from my POV and not sure how it gets any relevant looks) give this a serious look if you're in the midst of assessing new sales software.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Unique Features
Cons
- Charges for Enhancements
Please tell us why you think this review should be flagged.
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