




Hootsuite Social Media Management Enterprise

What is Hootsuite Social Media Management Enterprise?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
92 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management Enterprise?
Pros
- Respectful
- Trustworthy
- Efficient Service
- Saves Time
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Social Asset Management
Social Post Archival
Campaign Execution
Dashboards and Visualization
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Quality of Features
Usability and Intuitiveness
Vendor Support
Ease of Data Integration
Ease of Customization
Breadth of Features
Product Strategy and Rate of Improvement
Also Featured in...
Hootsuite Social Media Management Enterprise Reviews

Alberto D.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Aug 2024
A Reliable and Time-Saving Tool
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite stands out due to its comprehensive set of features, including detailed analytics and robust scheduling capabilities, which make managing multiple social media accounts more efficient compared to other tools like Buffer.
What is your favorite aspect of this product?
My favorite aspect is the scheduling feature, which allows me to plan and automate posts for weekends, ensuring a consistent online presence without manual intervention.
What do you dislike most about this product?
There's little to dislike about Hootsuite, but if I had to mention something, it would be the learning curve for new users. It might take some time to explore and fully utilize all the features available.
What recommendations would you give to someone considering this product?
I would highly recommend Hootsuite to anyone looking for a reliable and efficient social media management tool. It’s particularly valuable for those who need to manage multiple accounts and require detailed analytics to optimize their social media strategy.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.

Seemaa P.
- Role: Operations
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Aug 2024
Great Flexibility
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
Hootsuite supports a broad range of social media platforms, from the most popular like Facebook, Twitter, Instagram, and LinkedIn, to niche networks like Pinterest and YouTube. This wide integration ensures that businesses can manage all their social media efforts from one place.
What is your favorite aspect of this product?
My favorite aspect of Hootsuite Social Media Management Enterprise is its collaboration tools. In large organizations where multiple teams need to coordinate on social media strategy, Hootsuite excels at bringing everyone together. The ability to assign tasks, set up approval workflows, and share content libraries makes it much easier for teams to work in sync, even when they're spread across different locations. This level of collaboration ensures that social media efforts are cohesive and aligned with overall business goals, which is crucial for maintaining a strong and consistent brand presence.
What do you dislike most about this product?
One thing that could be seen as a drawback of Hootsuite Social Media Management Enterprise is its pricing structure. For smaller teams or organizations with tighter budgets, the cost can be quite high, especially when adding multiple users, advanced features, and integrations. While the platform offers a lot of value in terms of functionality and support, the price point may be a barrier for some businesses, particularly if they don’t need all of the advanced features that come with the Enterprise package.
What recommendations would you give to someone considering this product?
Before committing, clearly define your social media management needs. Consider the size of your team, the number of social media accounts, and the complexity of your campaigns. Hootsuite Enterprise is designed for large teams and organizations, so make sure its advanced features align with your needs.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Please tell us why you think this review should be flagged.

Daniel M.
- Role: Sales Marketing
- Industry: Energy
- Involvement: End User of Application
Submitted Jul 2024
Easy to use, daily priced!
Likeliness to Recommend
What differentiates Hootsuite Social Media Management Enterprise from other similar products?
It is the easiest platform to use, intuitive and interface looks fresh
What is your favorite aspect of this product?
How easy and intuitive it is.
What do you dislike most about this product?
More pricing options for non profits would be great
What recommendations would you give to someone considering this product?
Start using it and save yourself a ton of time
Pros
- Caring
- Saves Time
- Client's Interest First
- Includes Product Enhancements
Please tell us why you think this review should be flagged.
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