Hootsuite Social Media Management SMB Logo Award Winner Product Badge
Hootsuite Social Media Management SMB Logo Award Winner Product Badge
HootSuite

Hootsuite Social Media Management SMB

Composite Score
8.4 /10
CX Score
8.4 /10
Category
Hootsuite Social Media Management SMB
8.4 /10

What is Hootsuite Social Media Management SMB?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite Social Media Management SMB won the following awards in the Social Media Management - Midmarket category

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Hootsuite Social Media Management SMB Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite Social Media Management SMB.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

89 Plan to Renew

81 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+81 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite Social Media Management SMB?

8% Negative
7% Neutral
85% Positive

Pros

  • Respectful
  • Saves Time
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 82

Social Media Channel Integration Inbound

85

Social Moderation and Workflow Management

84

Social Post Archival

83

Campaign Execution

83

Dashboards and Visualization

83

Social Response Management

82

Social Media Channel Integration Outbound

82

Trend Analysis

80

Sentiment Analysis

78

Vendor Capability Ratings

Average 79

Ease of Implementation

82

Business Value Created

81

Ease of IT Administration

80

Ease of Data Integration

80

Usability and Intuitiveness

80

Quality of Features

80

Ease of Customization

78

Breadth of Features

78

Vendor Support

77

Availability and Quality of Training

77

Product Strategy and Rate of Improvement

76

Hootsuite Social Media Management SMB Reviews

  • Role: C-Level
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Nov 2022

Really easy to use and cost effective.

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Tae L.

  • Role: Sales Marketing
  • Industry: Apparel
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

"Very complete easy and simple to use tool."

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

This application stands out from the crowd because of its intuitive interface and its capacity to simultaneously publish to multiple networks.

What is your favorite aspect of this product?

Hootsuite is a seasoned veteran in the field of social media management. It's well-known for being user-friendly and having the option to connect with every major social media platform. We appreciate your built-in social listening tool for monitoring and comprehending your customers' ever-evolving data-driven requirements.

What do you dislike most about this product?

The lack of a built-in content creation option for social media platforms is Hootsuite's biggest drawback. In addition, I believe the price to be higher than that of its rivals. Along with slower response times, poor customer service is another issue.

What recommendations would you give to someone considering this product?

I highly recommend this software because: - It helps you maintain coherence across many social media platforms. -You'll find time management tips for social media sites. - Helps you better understand your customers' wants and needs as they evolve over time, and craft strategies in response.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Efficient Service

Stacey P.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Top-tier application for integrating social media

Likeliness to Recommend

9 /10

What differentiates Hootsuite Social Media Management SMB from other similar products?

When it comes to managing many social media accounts, Hootsuite is a tried-and-true option. It's well-known for being user-friendly and offering integration with every major social media service. We like the built-in social listening feature that helps us monitor and analyze the needs of our customers as they evolve over time.

What is your favorite aspect of this product?

The convenience of being able to access all of your social network accounts from a single hub, as well as the features that come with doing so. In addition to the personalized reports and convenient scheduling, the insightful statistics are a huge help. Having better control over our schedules means we can put out superior content at optimal times. If we can increase our social media visibility and quality with Hootsuite, then it's well worth the price.

What do you dislike most about this product?

One of Hootsuite's drawbacks is that it doesn't come equipped with tools for making posts for social networking. In addition, I think the prices are a bit steep in comparison to the market. Additionally, the turnaround time is a little longer and the customer assistance isn't very helpful.

What recommendations would you give to someone considering this product?

In my function as a social media manager, being able to post to several networks from a single interface has been quite helpful. Absolutely incredible; I am blown away. Having the option to update several accounts at once is crucial for staying active on all the major social media platforms of today. This application programming interface (API) is fantastic.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Saves Time

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