What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHootsuite Social Media Management SMB Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Hootsuite Social Media Management SMB.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
84 Likeliness to Recommend
89 Plan to Renew
81 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Post Archival
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Media Channel Integration Outbound
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of Customization
Breadth of Features
Vendor Support
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Hootsuite Social Media Management SMB Reviews
Hanna P.
- Role: Sales Marketing
- Industry: Machinery
- Involvement: End User of Application
Submitted Nov 2023
Lagging, but low price point
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Doesn’t seem to have many feature differentiators aside from price
What is your favorite aspect of this product?
Low cost, easy to get up and running
What do you dislike most about this product?
Features are lacking compared to other platforms
What recommendations would you give to someone considering this product?
Good starter platform for social management, but wouldn’t recommend for larger orgs or more advanced channel managers
Pros
- Caring
- Respectful
- Performance Enhancing
- Trustworthy
Cons
- Inhibits Innovation
- Slower Product Innovation
- Less Reliable
Please tell us why you think this review should be flagged.
Nikolas D.
- Role: Sales Marketing
- Industry: Chemicals
- Involvement: End User of Application
Submitted Oct 2023
Easy to use, but a bit pricey.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Easy to collaborate with your team within the platform
What is your favorite aspect of this product?
Ease to schedule posts in different platforms and also reply to comments within the platform.
What do you dislike most about this product?
Hootsuite does not provide insights into your audience demographics or engagement rates.
What recommendations would you give to someone considering this product?
Overall, Hootsuite Social Media Management SMB is a good choice for SMBs that are looking for a comprehensive and easy-to-use social media management platform.
Pros
- Continually Improving Product
- Trustworthy
- Inspires Innovation
- Client Friendly Policies
Please tell us why you think this review should be flagged.
Younss A.
- Role: Consultant
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Aug 2023
An amazing tool for social media marketing.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite offers my company an all-in-one social media package for content management, community management, social listening insights, and reporting, as well as pretty extensive content variation support within the platform itself. The specialized support team is also fantastic to have access to for any little bugs that may develop and deliver good solutions in a very short time frame. I like the flexibility to segment information by app, not only when uploading but also when examining statistics and tracking progress. As a firm with several contributors, the calendar keeps everyone informed about what is posted where, and when.
What is your favorite aspect of this product?
Hootsuite offers seamless integration of different social media networks. It enables me to address my consumers’ diverse needs on practically any platform they choose. It also includes extensive classification and reporting options, which allow me to keep track of trends in the issues that are most relevant to my consumers daily. The ability to see all of our social media and interact as needed saves a significant amount of time.
What do you dislike most about this product?
Overall, I think Hootsuite is a terrific platform, but I don’t like how frightening and complex it may be for folks who have never used customer relationship management software before. A tutorial supplied once the user installs the application would be a good feature to help new users get up to speed faster.
What recommendations would you give to someone considering this product?
I enjoy how Hootsuite makes it easy to manage my social media platforms. It supports a wide range of platforms and allows me to schedule articles so that material is automatically released at the best time. It’s also quite useful to be able to generate analytics reports on every area of the platform! Another pleasant benefit is that there is no large upfront fee to join – with reasonably paid add-ons and free account alternatives, it’s easy to find something within a budget that meets all of my demands.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Cons
- Charges for Enhancements
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
