Hootsuite Logo Award Winner Product Badge
Hootsuite Logo Award Winner Product Badge
HootSuite

Hootsuite

Composite Score
9.0 /10
CX Score
9.1 /10
Category
Hootsuite
9.0 /10

What is Hootsuite?

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.

Company Details


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Awards & Recognition

Hootsuite won the following awards in the Social Media Management - Enterprise category

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Hootsuite Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Hootsuite.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Hootsuite?

5% Negative
6% Neutral
89% Positive

Pros

  • Respectful
  • Trustworthy
  • Efficient Service
  • Saves Time

Feature Ratings

Average 86

Social Media Channel Integration Inbound

89

Social Moderation and Workflow Management

88

Social Media Channel Integration Outbound

88

Campaign Execution

88

Social Asset Management

87

Dashboards and Visualization

87

Social Post Archival

87

Social Response Management

86

Trend Analysis

84

Contextual Analysis

84

Sentiment Analysis

84

Vendor Capability Ratings

Average 85

Ease of Implementation

87

Business Value Created

87

Ease of IT Administration

86

Availability and Quality of Training

86

Vendor Support

85

Quality of Features

85

Ease of Data Integration

85

Usability and Intuitiveness

84

Product Strategy and Rate of Improvement

84

Breadth of Features

84

Ease of Customization

83

Hootsuite Reviews

Noah B.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Reliable and productive, it is the right software.

Likeliness to Recommend

10 /10

What differentiates Hootsuite from other similar products?

Simply Hootsuite has been fundamental in our processes, it is helpful to have a software that focuses on social networks, managing publications from Twitter and Facebook, being so easy to handle it. From the beginning we showed the results we needed, it is very practical.

What is your favorite aspect of this product?

Marketing work works very well through Hootsuite clearly it has been a good choice for our team. It has a simple and easy-to-use system, any type of user can perform its functions very easily.

What do you dislike most about this product?

I cannot say anything bad about this tool, everything we have experienced in it has been very great. Its characteristics are complete and fully available and functional for us.

What recommendations would you give to someone considering this product?

We have had a very productive experience, frankly we had not been able to find software like this. It meets our core requirements and that's all we need to maintain a productive system through social media. I sincerely recommend it to all my colleagues.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Kel W.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Spectacular way to run a social network

Likeliness to Recommend

9 /10

What differentiates Hootsuite from other similar products?

As this company there are thousands that provide a service to carry social networks, the only thing is that Hootsuite Social Media Management Enterprise offers is something that other companies so far are not at their level, they have been working for many years and offering an unsurpassed service to their clients. They support each update they make, the price of the service is quite accessible and I will always prefer it over any other for its quality, speed and stability

What is your favorite aspect of this product?

The most redeemable thing about the service provided by Hootsuite Social Media Management Enterprise is that it facilitates the moment of making a publication on our social networks and that we can establish it long in advance, that is, we could make a publication today that is going to be published within a week at an exact time that we schedule, which means that we do not have to be directly connected at the time to publish, simply by placing it there on the platform, it will be done automatically at the indicated time, which facilitates our work and efficiency.

What do you dislike most about this product?

The least attractive of the service is that sometimes a little slow and it happened to me that one or another duplicates are published, also technical support is not the best that we say has had a failure in many of the problems that have been created for me and I would like it to be solved as soon as possible why it is about work and that one pays for a service so that they obtain what they asked for and what was offered from the beginning I would also like to add what they will update will build the design of the web page

What recommendations would you give to someone considering this product?

The best recommendation that you could give to someone who is starting out with social activities what they learn to use Hootsuite Social Media Management Enterprise because it will make it a little easier for them to carry things by not having to be present at the time that something needs to be published because You could have done this a long time ago which makes it easier for you to still have more connection with the public to which you are sending the content, which is a very appropriate tool currently, so I recommend using it or at least using it for a while until you decide what to do. or what is best for you

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Ayan Q.

  • Role: Operations
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

HootSuite has amazing features and affordable

Likeliness to Recommend

8 /10

What differentiates Hootsuite from other similar products?

There are many accounts you can control with Hootsuite. Some of these accounts are Facebook, Twitter, Instagram, Linkedin, Google+ and you can manage many more social media accounts. You can save time by easily managing your accounts on these social media platforms. This application, which is completely free to use, has been developed to help you, our valued readers and social media page managers, and to help you use your valuable time in the most correct way.

What is your favorite aspect of this product?

With Hootsuite, you can manage your accounts on all social media platforms from a single panel. You can set the time of the posts and messages you will make on the social media page you manage, and you can have information about information such as follower status and post status by observing the statistical reports. With the reporting feature, you can see between which hours your visitors visit your page, and you can always keep your page on the social media platform at the top by following your posts that attract the most attention, have the highest click-through rate and have the highest interaction.

What do you dislike most about this product?

Hootsuite preferred to keep the price scale wide. While the "professional" package with entry-level features is 19 Euros per month, the price can increase up to 599 Euros with added features and changing packages. It is indispensable for social media management professionals with its advanced reporting features, content scheduling and planning features.

What recommendations would you give to someone considering this product?

With this program, you can set up the sharing you want to do on certain days and times and save time. If you want to change the time and content of your sharing, this is in your hands. This application, which was made to facilitate the work of you, the users, continues to be developed day by day and gain more users.

Pros

  • Trustworthy
  • Effective Service
  • Includes Product Enhancements
  • Reliable

Cons

  • Vendor's Interest First

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