What is Hootsuite?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard. With Hootsuite, users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions from one dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite?
Pros
- Saves Time
- Respectful
- Performance Enhancing
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Dashboards and Visualization
Campaign Execution
Social Post Archival
Social Response Management
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Ease of IT Administration
Quality of Features
Usability and Intuitiveness
Ease of Customization
Vendor Support
Breadth of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Hootsuite Reviews
DAVID K.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jun 2021
Ease of visibility
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
Super easy to set up all accounts on platform
What is your favorite aspect of this product?
Super easy to set up all accounts on platform
What do you dislike most about this product?
Takes a little bit to get use to navigating the platform
What recommendations would you give to someone considering this product?
None come to mind
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Arnold W.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Jun 2021
There is no better way to organize posts
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
I have used several platforms that offer very similar services but none have been as accessible and easy to use as Hootsuite, since it has a very friendly platform or interface to handle and use it, learning how to place dated publications is very easy and make an adjustment when and how we want it to go out no matter how long
What is your favorite aspect of this product?
His way of working has been among the best programmers of publications for social networks, which implies a great advance in his work, a page that is responsible for always being at the forefront and offering new options for its clients and a technical support trained to Any questions about Hootsuite Social Media Management Enterprise, it is a very capable platform of everything.
What do you dislike most about this product?
But since not everything is always good, Hootsuite Social Media Management Enterprise sometimes closes unexpectedly, and also what seems a bit out of place are the plans, they should be a little cheaper or a little more flexible, even offer better offers so that we can have more relevance and improvements in your sales and better satisfied customers
What recommendations would you give to someone considering this product?
Since I discovered this platform, my way of handling social networks has totally changed, it is easier, more organized, very methodological, more detailed and of course segmented, the best of all is to be able to make a whole schedule of publications and be able to go to rest or on vacation even. It is undoubtedly a service that causes you to use it.
Pros
- Performance Enhancing
- Unique Features
- Effective Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
Caroline F.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted May 2021
Great way to schedule content on social media
Likeliness to Recommend
What differentiates Hootsuite from other similar products?
It is the best tool for social media marketers because they plan and publish a single post on so many different platforms individually, they also offer tons of free resources to help you get up to speed on the platform and social media management on Overall, it also provides me with advance plan posting and I can calculate scheduled posts in real time, it's easy to use and has almost all the basics you could need to get started scheduling and managing social media.
What is your favorite aspect of this product?
I really like the number of social media accounts you can post to at the same time, I also really like the way Hootsuite allows you to view a live stream of all your connected social media accounts, I like the feature more social media calendar, as it is easy to use and has allowed me to see how often we post, the dashboard view is still an effective way to visualize social media and to be able to follow trends and users in one place Provides an easy visual way to manage your accounts, this is one of the best services for automating social media posts.
What do you dislike most about this product?
I don't like that there is no calendar that really helps you see all your upcoming and past posts at a glance, I also don't like that when posting to multiple platforms, there can be considerable delays.
What recommendations would you give to someone considering this product?
It provides analysis on each of the chosen platforms, located in your control panel, to help you identify the best times to schedule each post to be sent, I believe that this is an excellent tool for managing social networks, highly recommended.
Pros
- Helps Innovate
- Enables Productivity
- Efficient Service
- Saves Time
Please tell us why you think this review should be flagged.
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