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IBM

IBM Product Master

Composite Score

6.8 /10

CX Score

6.8 /10

19 Reviews Write a Review

Claim Software

What is IBM Product Master?

IBM Product Master (formerly IBM InfoSphere Master Data Management Collaborative Edition) provides product information management (PIM) and collaborative master data management (MDM) capabilities. It creates an accurate and up-to-date repository of product and service information that can be used throughout organizations for strategic business initiatives. Product Master aggregates information from any upstream system, enforces business processes to ensure data accuracy and consistency, and synchronizes trusted information with downstream systems.

Company Details

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IBM Product Master Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on IBM Product Master.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

100 Plan to Renew

73 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+72 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love IBM Product Master?

0% Negative

15% Neutral

85% Positive

Pros

Trustworthy
Reliable
Performance Enhancing
Respectful

Cons

Vendor Friendly Policies
Vendor's Interest First

Feature Ratings

Average 75

Master Record Management

Integration

Data Syndication

Product Categorization & Relationships

Role-Based Access Management

Product Data Analytics

Workflow and Approval Management

Advanced Search and Filtering

Data Export

Digital Asset Management

Omni-Channel Information Delivery

Vendor Capability Ratings

Average 72

Business Value Created

Quality of Features

Product Strategy and Rate of Improvement

Ease of Data Integration

Ease of IT Administration

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Availability and Quality of Training

Ease of Customization

Vendor Support

IBM Product Master Reviews

Deepansh Y.

Role: Information Technology
Industry: Healthcare
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted May 2025

Product with feature, performance and secure.

Likeliness to Recommend

9 /10

What differentiates IBM Product Master from other similar products?

Product and feature better performance for the business

What is your favorite aspect of this product?

Feature of the product is Amazing.

What do you dislike most about this product?

Lack of AI use full features

What recommendations would you give to someone considering this product?

Best product with reliability and security with good performance.

Pros

Helps Innovate
Reliable
Trustworthy
Unique Features

Angela S.

Role: Industry Specific Role
Industry: Other
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Oct 2023

Efficient product transformation platform

Likeliness to Recommend

9 /10

What differentiates IBM Product Master from other similar products?

The pricing and product management capability of this tool is more powerful as compared to other softwares.

What is your favorite aspect of this product?

The platform has flexible user dashboard that offers report on product performance. It has excellent data analysis system that enhances reliable reports on operations and workflow infrastructure.

What do you dislike most about this product?

I have not experienced any negative effects from the overall contribution of this tool.

What recommendations would you give to someone considering this product?

This is the master tool for managing all the company product demands. I highly recommend it to other organizations.

Pros

Continually Improving Product
Enables Productivity
Trustworthy
Unique Features

Bruno Z.

Role: C-Level
Industry: Healthcare
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2022

Fantastic product

Likeliness to Recommend

7 /10

What differentiates IBM Product Master from other similar products?

features and price

What is your favorite aspect of this product?

features and price

What do you dislike most about this product?

Customization

What recommendations would you give to someone considering this product?

better customization

Pros

Trustworthy
Respectful
Altruistic
Continually Improving Product

Cons

Less Efficient Service
Inhibits Innovation
Commodity Features

IBM Product Master

What is IBM Product Master?

Company Details

Need Assistance?

IBM Product Master Ratings

83 Likeliness to Recommend

100 Plan to Renew

73 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+72 Net Emotional Footprint

How much do users love IBM Product Master?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Master Record Management Ability to onboard a new product, define its attributes, update them and manage product record lifecycle.

Integration Integration with augmentation solutions like DRM, Active Directory or LDAP, SIEM, and NAC.

Data Syndication Ability to import data from various internal and external sources and syndicate it to industry-standard data pools and exchanges (e.g.: GDSN, 1WorldSync, GXS).

Product Categorization & Relationships Allows users to manage data and products based on specific traits or segments.

Role-Based Access Management Ability to assign permissions around editing, commenting, downloading based on user roles / Active Directory groups.

Product Data Analytics Built-in functionality to analyze and aggregate product data including page views, purchases, basket information etc.

Workflow and Approval Management Ability to model, build, and execute automatic workflows for the purpose of managing content-centric processes.

Advanced Search and Filtering Quickly find information based on filtering multiple attributes and conditions and save filters for future use.

Data Export Allows for multiple export options into CSV, XLSX, XML, Jason, or PDF.

Digital Asset Management Controls non-text assets such as images and video clips; includes advanced DAM functionality for product marketing.

Omni-Channel Information Delivery Ability to deliver product information in a differentiated manner i.e. specific for a channel requirements.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

IBM Product Master Reviews

Deepansh Y.

Product with feature, performance and secure.

Likeliness to Recommend

Pros

Angela S.

Efficient product transformation platform

Likeliness to Recommend

Pros

Bruno Z.

Fantastic product

Likeliness to Recommend

Pros

Cons

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Feature Ratings

Master Record Management

Integration

Data Syndication

Product Categorization & Relationships

Role-Based Access Management

Product Data Analytics

Workflow and Approval Management

Advanced Search and Filtering

Data Export

Digital Asset Management

Omni-Channel Information Delivery

Vendor Capability Ratings

Business Value Created

Quality of Features

Product Strategy and Rate of Improvement

Ease of Data Integration

Ease of IT Administration

Breadth of Features

Ease of Implementation

Usability and Intuitiveness

Availability and Quality of Training

Ease of Customization

Vendor Support