

What is Jasper AI?
Jasper is an AI writing assistant for enterprise marketing teams who want better outcomes, not just faster outputs. Jasper AI delivers on-brand AI and creates content online, in your brand voice.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
3
Since last award
89 Plan to Renew
5
Since last award
77 Satisfaction of Cost Relative to Value
4
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Jasper AI?
Pros
- Saves Time
- Helps Innovate
- Reliable
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Artificial Intelligence and Natural Language Processing
Style and Tone Suggestions
Templates
Topic Generator
Integration
Text Personalization
Article Summarizer
Multi-Language Support
Auto-Completion and Predictive Text
Long Form Content Generation
Customization
Vendor Capability Ratings
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Quality of Features
Vendor Support
Breadth of Features
Business Value Created
Ease of Data Integration
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Jasper AI Reviews
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Apr 2025
new jasper user & loving it....great product
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Please tell us why you think this review should be flagged.

Bakang Samson M.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2025
Jasper the Ghostwriter
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper is well known for writing articles and sales pages also for its plagiarism check for if and when you are writing articles for your blogs, you can also use it to write short or long form books and know the content created is unique.
What is your favorite aspect of this product?
For marketing or when creating Web pages and landing paging it's SEO software for creating keywords that are higher ranking with SEO optimisation, I love that.
What do you dislike most about this product?
Well, compared to ChatGPT, it has less capabilities, and lacks that conventional feature that ChatGPT has whereas it feels more like it's team work, you communicating with the bot.
What recommendations would you give to someone considering this product?
It's very good for blog writing with it's plagiarism check, it gives writers that peace of mind
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.

Ihejieto V.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2025
A Powerful Writing Tool
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI is different because it is built for marketing and business content, making it a great choice for copywriters, marketers, and entrepreneurs. It offers brand voice customization, allowing users to train the AI to match their company’s tone and style, which many other AI tools don’t provide. It also comes with built-in templates for ads, blogs, and social media posts, helping users create targeted content quickly. Jasper integrates with tools like Surfer SEO and Grammarly, making it easier to optimize content without switching between platforms. These features make it a strong AI writing assistant for businesses and content creators.
What is your favorite aspect of this product?
My favorite aspect of Jasper AI is its ability to adapt to different brand voices. Being able to train the AI to match a company’s tone and style makes it much more useful for businesses that want consistent messaging. This feature helps create content that feels natural and aligns with a brand’s identity, rather than sounding like generic AI-generated text. It adds a level of customization that many other writing assistants don’t offer.
What do you dislike most about this product?
What I dislike most about Jasper AI is that it still requires fact-checking since the AI can generate content that sounds convincing but isn’t always accurate. This makes it less reliable for research-heavy writing. I also find that it lacks a strong built-in citation feature, which would be helpful for properly crediting sources without extra manual work. It is also expensive
What recommendations would you give to someone considering this product?
If you're considering Jasper AI, take the time to customize the brand voice settings to make the content feel more natural and aligned with your style. Also, be prepared to fact-check and refine the output, especially for research-heavy topics, since AI-generated content isn’t always 100% accurate.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Efficient Service
Please tell us why you think this review should be flagged.
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