

What is Jasper AI?
Jasper is an AI writing assistant for enterprise marketing teams who want better outcomes, not just faster outputs. Jasper AI delivers on-brand AI and creates content online, in your brand voice.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
3
Since last award
89 Plan to Renew
5
Since last award
77 Satisfaction of Cost Relative to Value
4
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Jasper AI?
Pros
- Saves Time
- Helps Innovate
- Reliable
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Artificial Intelligence and Natural Language Processing
Style and Tone Suggestions
Templates
Topic Generator
Integration
Text Personalization
Article Summarizer
Multi-Language Support
Auto-Completion and Predictive Text
Long Form Content Generation
Customization
Vendor Capability Ratings
Ease of Implementation
Usability and Intuitiveness
Ease of IT Administration
Quality of Features
Vendor Support
Breadth of Features
Business Value Created
Ease of Data Integration
Ease of Customization
Availability and Quality of Training
Product Strategy and Rate of Improvement
Also Featured in...
Jasper AI Reviews

Michael U.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2025
Smart, slick, but needs more!
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI stands out with its marketing-focused AI, offering brand voice customization, SEO integration, and team collaboration. It’s built for content creators, not just general AI writing. Unlike others, it prioritizes tone consistency, integrates with tools like Surfer SEO, and provides templates tailored for ads, blogs, and social media.
What is your favorite aspect of this product?
Jasper AI’s best feature is its ability to maintain a consistent brand voice across all content. It feels less robotic and more like a real writer who understands your style. Plus, the built-in SEO tools save time, making it perfect for marketers and content creators who want efficiency without sacrificing quality.
What do you dislike most about this product?
Jasper AI is powerful, but it’s not perfect. The pricing feels steep, especially for small teams or freelancers. Sometimes, the output still needs heavy tweaking to sound truly natural. Plus, while the AI learns, it doesn’t always fully grasp complex brand tones. A built-in fact-checker and better real-time collaboration would make it way more valuable.
What recommendations would you give to someone considering this product?
If you’re a marketer or content creator, Jasper AI can seriously boost your workflow—but don’t expect it to be fully hands-off. It’s best for idea generation, drafts, and refining content, but you’ll still need to tweak outputs. Start with a trial, test different templates, and see if it fits your style before committing to a plan.
Pros
- Helps Innovate
- Transparent
- Appreciates Incumbent Status
- Continually Improving Product
Please tell us why you think this review should be flagged.

Olanlokun S.
- Role: Information Technology
- Industry: Education
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2025
Good for Seo Content Optimisation
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Seo content optimization, Ai image generator
What is your favorite aspect of this product?
Seo content optimisation
What do you dislike most about this product?
Content accuracy
What recommendations would you give to someone considering this product?
Great tool for Seo Content Optimisation
Pros
- Helps Innovate
- Continually Improving Product
- Trustworthy
- Fair
Please tell us why you think this review should be flagged.

Seyi A.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted Mar 2025
Good for marketing but pricey
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
The quality of long form content is impeccable, the integration with other tools like SurferSEO and the tool for plagiarism makes it stand out
What is your favorite aspect of this product?
The group and document collaboration feature, the team can see how work us going in real time. Love the SEO mode too
What do you dislike most about this product?
It's pricey, if it wasn't the company paying, I wouldn't use it personally
What recommendations would you give to someone considering this product?
You won't have to worry about plagiarism, the AI cite it's sources
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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