
What is Jasper AI?
Jasper is an AI writing assistant for enterprise marketing teams who want better outcomes, not just faster outputs. Jasper AI delivers on-brand AI and creates content online, in your brand voice.
Company Details
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Get AssistanceJasper AI Ratings
Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
78 Plan to Renew
75 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+97 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Jasper AI?
Pros
- Helps Innovate
- Reliable
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Design Optimization
Multi-Device Support
Accessibility Checks
Multi-Need Content Support
Generative Design
Content Library
Import and Export Capabilities
Collaboration Tools
Graphics Editing
Vendor Capability Ratings
Ease of IT Administration
Vendor Support
Usability and Intuitiveness
Ease of Implementation
Quality of Features
Breadth of Features
Product Strategy and Rate of Improvement
Business Value Created
Availability and Quality of Training
Ease of Data Integration
Ease of Customization
Also Featured in...
Jasper AI Reviews

Michael U.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2025
Smart, slick, but needs more!
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI stands out with its marketing-focused AI, offering brand voice customization, SEO integration, and team collaboration. It’s built for content creators, not just general AI writing. Unlike others, it prioritizes tone consistency, integrates with tools like Surfer SEO, and provides templates tailored for ads, blogs, and social media.
What is your favorite aspect of this product?
Jasper AI’s best feature is its ability to maintain a consistent brand voice across all content. It feels less robotic and more like a real writer who understands your style. Plus, the built-in SEO tools save time, making it perfect for marketers and content creators who want efficiency without sacrificing quality.
What do you dislike most about this product?
Jasper AI is powerful, but it’s not perfect. The pricing feels steep, especially for small teams or freelancers. Sometimes, the output still needs heavy tweaking to sound truly natural. Plus, while the AI learns, it doesn’t always fully grasp complex brand tones. A built-in fact-checker and better real-time collaboration would make it way more valuable.
What recommendations would you give to someone considering this product?
If you’re a marketer or content creator, Jasper AI can seriously boost your workflow—but don’t expect it to be fully hands-off. It’s best for idea generation, drafts, and refining content, but you’ll still need to tweak outputs. Start with a trial, test different templates, and see if it fits your style before committing to a plan.
Pros
- Helps Innovate
- Transparent
- Appreciates Incumbent Status
- Continually Improving Product
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Ebubechukwu N.
- Role: Information Technology
- Industry: Government
- Involvement: End User of Application
Submitted Jan 2025
Powerful tool with room for more customization.
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI stands out for its ability to generate high-quality, context-aware content quickly. Its ease of use, wide range of templates, and integrations with popular tools make it a strong choice for marketers and content creators.
What is your favorite aspect of this product?
My favorite aspect of Jasper AI is its ability to generate content that feels natural and engaging. The ease with which it adapts to different tones and styles makes it a great tool for creating versatile content across various platforms.
What do you dislike most about this product?
What I dislike most about Jasper AI is the occasional lack of precision in highly specialized topics. Sometimes, the generated content requires significant editing to ensure accuracy and depth
What recommendations would you give to someone considering this product?
I recommend Jasper AI for anyone looking to streamline content creation. It's especially useful for marketers, bloggers, and copywriters. However, be prepared for occasional fine-tuning, as it may not always hit the mark on highly technical topics
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
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Geofrey M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2024
tool for graphic designs
Likeliness to Recommend
What is your favorite aspect of this product?
Jasper AI is very good in generating graphic designs used in web design
What recommendations would you give to someone considering this product?
It generates blogs and assist in correcting grammatical errors
Pros
- Continually Improving Product
- Respectful
- Acts with Integrity
- Includes Product Enhancements
Please tell us why you think this review should be flagged.
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