

In Partnership With SelectHub

What is MailerLite?
MailerLite is an easy to use email marketing solution that helps to create advanced email marketing campaigns with features like automation, landing pages and surveys. It provides you with digital marketing tools to grow your audience faster and drive revenue smarter.
Company Details
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In Partnership With SelectHub
MailerLite Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on MailerLite.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
94 Plan to Renew
2
Since last award
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love MailerLite?
Pros
- Reliable
- Enables Productivity
- Helps Innovate
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Auto-Responders
Email Delivery
Segmentation
A/B Testing
Email Templates
Dynamic Content
Campaign Management
Mobile Optimized
Contact Database
Content Authoring
Basic Reporting and Analytics
Vendor Capability Ratings
Ease of Implementation
Ease of IT Administration
Ease of Data Integration
Quality of Features
Ease of Customization
Business Value Created
Usability and Intuitiveness
Availability and Quality of Training
Breadth of Features
Product Strategy and Rate of Improvement
Vendor Support
MailerLite Reviews

Bruno L.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2023
Easy to use
Likeliness to Recommend
What differentiates MailerLite from other similar products?
I have no product to compare
What is your favorite aspect of this product?
Usability.
What do you dislike most about this product?
Nothing to complain
What recommendations would you give to someone considering this product?
The marketing team has already gave this informations
Pros
- Helps Innovate
- Reliable
- Caring
- Respectful
Please tell us why you think this review should be flagged.
Frederick C.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2023
First-rate assistance for clients
Likeliness to Recommend
What differentiates MailerLite from other similar products?
Mailer Lite's simplicity is what drew me to it. In contrast to competing solutions, everything you need is conveniently located here. As of late, it has become an integral component of our routine business procedure with clients. In particular, it excels at making emails that answer questions or follow up on previous ones.
What is your favorite aspect of this product?
Specifically, I like how their interaction made me feel like a valued customer. Although it's a bummer that the chat is a paid service, having access to knowledgeable, helpful people who are eager to provide their assistance has made the service invaluable. I am quite appreciative of this. Everything I've seen of the tool over the past several days has been encouraging.
What do you dislike most about this product?
When I try to make a modification to what I've been making, I'm forced to wait because a loading pop-up appears. I wish it could happen immediately, but unfortunately, any sort of transformation requires time. It's not obvious to set up either the email sequences or the website pages, so I'd like a more detailed guide. To understand how to make a landing page and an email nurturing sequence, I looked at a lot of resources online.
What recommendations would you give to someone considering this product?
As an electronic newsletter delivery platform, MailerLite excels at making the process as easy as possible for both the creator and the recipient. I've tried a few different email marketing systems, and this one by far has the best combination of ease of use and feature set. When I need to send out large emails to our clientele, such as newsletters or time-sensitive marketing announcements, I often turn to MailerLite. Email creation and distribution is a simple procedure, and the data you collect will help you decide if your strategy needs adjusting.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Nora K.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Feb 2023
"I love to use this marketing tool."
Likeliness to Recommend
What differentiates MailerLite from other similar products?
I gave MailChimp a go, but I ended up disliking it. When I tried it, the interface was quite complicated and relied heavily on icons rather than text. Even though it has been updated, I find it to be a chaotic and frustrating experience overall. I love the Mailerlite Dashboard since it provides a quick snapshot of my account status without requiring me to switch between many sites.
What is your favorite aspect of this product?
MailerLite's interface is as straightforward as it gets for an email marketing platform, and its functions are quickly introduced and ready for immediate usage. Not only is it easy to set up mailing lists, but I can also customize the appearance of my email templates to suit my needs with no effort. MailerLite's analytics tool is one of my favorite features since it gives me detailed information on the success of my campaigns and the rates at which they are being opened. Email marketing is crucial for every company, and with the simple tools provided by MailerLite, I am able to take my campaigns to the next level.
What do you dislike most about this product?
It has been my experience that the program is not as fast as I would like it to be, and that its features are not as robust.
What recommendations would you give to someone considering this product?
This software is highly recommended due to my satisfaction with its speed and user-friendliness. Make sure our campaign emails are presentable and simple to use. It works seamlessly alongside other systems like WordPress.
Pros
- Performance Enhancing
- Trustworthy
- Unique Features
- Efficient Service
Please tell us why you think this review should be flagged.
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