Mouseflow Customer Reviews 2025 | SoftwareReviews

Mouseflow

Composite Score

7.9 /10

CX Score

8.1 /10

42 Reviews Write a Review

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What is Mouseflow?

Mouseflow lets you replay the full visitor experience to identify pain points, boost conversions, and optimize your site. This is done by session replay, heatmap and track of all clicks, mouse movements, scrolls, engagement, form fills and much more.

Company Details

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Awards & Recognition

Mouseflow won the following awards in the Website Analytics category

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4 Top Rated Capabilities

4 Top Rated Features

Latest Award, 2025

3 Top Rated Capabilities

2 Top Rated Features

2024

3 Top Rated Capabilities

3 Top Rated Features

2023

Mouseflow Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Mouseflow.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Mouseflow?

0% Negative

7% Neutral

93% Positive

Pros

Efficient Service
Fair
Reliable
Enables Productivity

Feature Ratings

Average 85

Data Visualization

Audience Segmentation

Customer Journey Modelling

Conversion Analysis

Customer Value Analysis

Social Media Analytics

Device and Browser Analytics

Paid Search Integration

Audience Demographics

API Framework

Search Engine Optimization

Vendor Capability Ratings

Average 84

Breadth of Features

Ease of Implementation

Vendor Support

Ease of IT Administration

Business Value Created

Ease of Data Integration

Usability and Intuitiveness

Quality of Features

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement

Mouseflow Reviews

Kyler M.

Role: Sales Marketing
Industry: Consulting
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2022

Useful Website Management Tool

Likeliness to Recommend

9 /10

What differentiates Mouseflow from other similar products?

Mouseflow is useful in screening all the websites and give the accurate traffic.

What is your favorite aspect of this product?

Mouseflow is credible in enhancing all the website details and record visitors.

What do you dislike most about this product?

Mouseflow is systematic and it evaluates various business visitors and clients.

What recommendations would you give to someone considering this product?

Mouseflow is a proficient and accurate website analytical tool

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

Angela W.

Role: Sales Marketing
Industry: Other
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Oct 2022

Very useful for my site to use Mouseflow

Likeliness to Recommend

9 /10

What differentiates Mouseflow from other similar products?

I use this software to closely monitor all the visits to my website, thus obtaining important information to improve my sections and attract much more traffic. Its funnel analysis has allowed me to know the areas of failure within the page and in the sections that visitors decide to leave.

What is your favorite aspect of this product?

It has many good features, especially the tracking tools it has, to be able to monitor the time of each visitor on the page, know the participation of each user, know what keywords attracted users, also being able to segment customers is perfect for me, so I can know where they visit page, sex, age etc., and be able to offer content that interests.

What do you dislike most about this product?

As I only manage my website I have had no major problems with the software, if I had something negative to say, it would be that its interface is not as intuitive as I would like, as it took me a while to understand each function and each tool and adapt to it, but with dedication I managed and now I love using it.

What recommendations would you give to someone considering this product?

These types of tools are not cheap, so we choose the sites where we want to use them. Generally, we don't use Mouseflow on sites that are not monetized in some way. However, if the site needs to perform functions such as sales, calls to action, etc., this tool can make the page do the job as it should. I believe that with the complexity of websites and their users, these types of tools are essential to creating the best user experience.

Pros

Reliable
Caring
Respectful
Fair

victoria G.

Role: Information Technology
Industry: Not for Profit
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

Provides great insight and is super easy to use!

Likeliness to Recommend

9 /10

What differentiates Mouseflow from other similar products?

A great range of features and required minimal IT support to integrate.

What is your favorite aspect of this product?

The dashboard were I can easily access everything I need and quickly make changes as required.

What do you dislike most about this product?

How other business stakeholder struggle to interact with it. It would be great if I could create a custom report to just send to them, without having to manual make it myself.

What recommendations would you give to someone considering this product?

Speak to you IT team about how to install it, and make sure your privacy policy is up to date!

Pros

Reliable
Performance Enhancing
Enables Productivity
Saves Time

Mouseflow

What is Mouseflow?

Company Details

Need Assistance?

Awards & Recognition

Mouseflow Ratings

89 Likeliness to Recommend

100 Plan to Renew

86 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+90 Net Emotional Footprint

How much do users love Mouseflow?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Data Visualization Visualize customer data in configurable dashboards or reports, and easily share these visualizations with decision makers.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Customer Journey Modelling The ability to effectively model and display customer behaviors or journeys through multiple channels and touchpoints.

Conversion Analysis The ability to capture and analyze conversion (transaction) data and conversion paths from the web or associated channels.

Customer Value Analysis Predicts customer lifetime value based on past conversions.

Social Media Analytics Captures information on social signals from popular services (Twitter, Facebook, LinkedIn etc.).

Device and Browser Analytics Capture and summarize device and browser information.

Paid Search Integration Integrates with popular search advertising services (i.e. AdWords) and can make predictive recommendations around areas like keywords.

Audience Demographics The ability to capture, analyze and display customer demographic/firmographic data from different channels.

API Framework Move data to and from the platform and other customer interaction applications (i.e. Marketing Automation) with ease.

Search Engine Optimization Provides targeted recommendations for improving and optimizing a page for organic search rankings (i.e. via A/B testing or multivariate testing).

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Mouseflow Reviews

Kyler M.

Useful Website Management Tool

Likeliness to Recommend

Pros

Angela W.

Very useful for my site to use Mouseflow

Likeliness to Recommend

Pros

victoria G.

Provides great insight and is super easy to use!

Likeliness to Recommend

Pros

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Feature Ratings

Data Visualization

Audience Segmentation

Customer Journey Modelling

Conversion Analysis

Customer Value Analysis

Social Media Analytics

Device and Browser Analytics

Paid Search Integration

Audience Demographics

API Framework

Search Engine Optimization

Vendor Capability Ratings

Breadth of Features

Ease of Implementation

Vendor Support

Ease of IT Administration

Business Value Created

Ease of Data Integration

Usability and Intuitiveness

Quality of Features

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement