Qualtrics Strategy & Research

What differentiates Qualtrics Strategy & Research from other similar products?

Overall, Qualtrics is the gold standard in survey design software. It is very easy to work collaboratively across users with different licenses which is important in an academic setting. In addition, Qualtrics has very advanced survey design functionality including the ability to include javascript code in your survey. Their customer service is also helpful when you have questions about how to implement a certain feature even if it is non-standard or not widely used and implemented.

What is your favorite aspect of this product?

The collaborative nature of the product with people outside of my organization. This is a must in my line of work.

What do you dislike most about this product?

Data analysis technology could be improved. Generally, I take my data out of Qualtrics in order to do advanced data analysis.

What recommendations would you give to someone considering this product?

You will not regret purchasing this product since it will have everything you need and more when designing surveys.

What differentiates Qualtrics Strategy & Research from other similar products?

Ability to get customer feedback through an embedded survey within web apps

What is your favorite aspect of this product?

Customization, branding and API integration

What do you dislike most about this product?

There's no way to transfer admin support once an existing admin quits the company

What recommendations would you give to someone considering this product?

Sort your admin settings right when you implement this application. I highly recommend using a generic email address rather than an individual email ID, considering the inability to transfer admin rights d permissions if that person quits

What differentiates Qualtrics Strategy & Research from other similar products?

The responsibility that the technical team has to resolve queries about the platform, I also like that it can connect with different applications, this allows me to export the data from the generated reports to different platforms that I complement with my market research analysis. This survey platform has been very solid with respect to having a positive reaction with clients when I need to collect how satisfied they are with the attention that my organization provides, having a solid platform like this allows me to have good feedback by not complicating the process of filling out question forms for users.

What is your favorite aspect of this product?

I like this platform for its professional user interface design, especially in the way the questions asked to users are organized. Templates can also be generated which do not require many changes to be able to be launched in a market study that has similar objectives in the collection of key data. The reports are very flexible, quite customized reports can be generated with respect to the information that you want to quantify based on the needs of the market research that needs to be applied. Qualtrics technical support is very active in responding, I have had several problems and doubts, and these have been satisfactorily covered.

What do you dislike most about this product?

The radical change that the transformation of this platform had made me lose some time to be able to adapt to the new interface. It was very cumbersome to go through this whole process again when we had already been using the previous interface for some time, since they applied many changes from one day to the next, without the ability to open previous demonstrations to users who have already used this platform for a long time. The service had a price increase and it has caused a significant impact within my organization. It seems that Qualtrics is not interested in applying changes gradually.

What recommendations would you give to someone considering this product?

This platform can become simple or complex according to the needs of your organization, so carefully analyze the price you want to pay that best fits your budget, especially due to the price increase this platform has had lately. On the other hand, this platform is very powerful for forms and surveys that allow the analysis of the market you want to focus on. I have not been able to find a better tool that is more complete than this one, it is very reliable and scalable in all senses.