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Qualtrics Strategy & Research Logo
Qualtrics

Qualtrics Strategy & Research

Composite Score
7.7 /10
CX Score
7.9 /10
Category
Qualtrics Strategy & Research
7.7 /10

What is Qualtrics Strategy & Research?

Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.

Company Details


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Awards & Recognition

Qualtrics Strategy & Research won the following awards in the Survey Software category

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Qualtrics Strategy & Research Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Qualtrics Strategy & Research.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

98 Plan to Renew

1
Since last award

84 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+79 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Qualtrics Strategy & Research?

5% Negative
10% Neutral
85% Positive

Pros

  • Performance Enhancing
  • Trustworthy
  • Fair
  • Reliable

Feature Ratings

Average 83

Branching and Logic

87

Questionnaire Design/Survey Builder

87

Collaboration

84

Multi-Channel Distribution

83

Customizable Branding

83

APIs and Integration

82

Templates & Question Library

82

Role and User Management

80

Mobile Support

79

3rd-Party Integrations

79

Data Analysis and Visualization

78

Vendor Capability Ratings

Average 80

Vendor Support

84

Ease of Implementation

83

Breadth of Features

82

Ease of Data Integration

82

Usability and Intuitiveness

82

Business Value Created

81

Quality of Features

80

Availability and Quality of Training

79

Product Strategy and Rate of Improvement

79

Ease of IT Administration

79

Ease of Customization

77

Qualtrics Strategy & Research Reviews

David M.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2021

Data collection tool, feasible and versatile!

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

We have used Qualtrics CoreXM to create surveys, collect data, evaluate our progress, and analyze how we can improve. I can check people's tastes and needs in various ways, thus ensuring that the company's style and design meet everyone's needs. The statistics and analysis provided have served us well for statistical analysis fostering success.

What is your favorite aspect of this product?

Qualtrics CoreXM gives us a deep analysis obtained from surveys, questionnaires, and other tools. It combines powerful features and ease of use to facilitate your work, receiving real-time feedback on the data collected. I can design surveys easily, with different options and questions, totally customized to my liking. It is compatible with any device, mobile or desktop.

What do you dislike most about this product?

The software requires some training, but once you master it, it will become the most intuitive tool and take full advantage of all its features.

What recommendations would you give to someone considering this product?

I can recommend Qualtrics CoreXM for any scenario and company; you will have the tools to collect and analyze data collected through surveys and questionnaires easily; thanks to this, we can convert our potential customers to consume more of our services and love our campaigns. In short, it allows any organization to efficiently collect and analyze people experience data to take specific actions based on the beliefs, emotions, and feelings of customers and employees; you can apply it to many types of research.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Jeanette J.

  • Role: Student Academic
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2021

Overall, great product.

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

To be honest, I do not know. Qualtrics was recommended to me over Survey Monkey by a colleague experienced with surveys and I followed that advise.

What is your favorite aspect of this product?

All the ways in which you can differentiate the data by the automatically provided participant categories and the customised ones.

What do you dislike most about this product?

When I use visualisations I cannot customise the numbers etc on the x and y axes in terms of font and size. When I exported some, the numbers were too small to use for a PowerPoint presentation and sometimes they come out on top of each other, so they’re unreadable. I contacted support about this, but they couldn’t do anything about it. Finally, sometimes there’s an error when I look at the data as reports, I think it says ‘widget error’ and I can’t see the data.

What recommendations would you give to someone considering this product?

Watch the free training videos and get familiar with its features and the service available for support. I recommend Qualtrics because it is easy to use and reliable. I did my first survey with Qualtrics. It has a broad range of features and tools that make analysis and presentation of data easy. Support was fairly quick, usually within 24 hours but sometimes up to two days, and they solved my problem 8 out of 10 times. If I had to do another survey, then I would use Qualtrics again.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Efficient Service

Michael B.

  • Role: Student Academic
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2021

Excellent platform for survey development

Likeliness to Recommend

9 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Breadth of survey tools. Fantastic customer service.

What is your favorite aspect of this product?

The wide availability of survey development tools. Lots of options for customizing surveys to meet the needs of the research project. Ease of adding collaborators and sharing/distributing surveys. Multi-device functionality. Amazing customer service/technical assistance team.

What do you dislike most about this product?

Steep learning curve to really get the full benefits of the product. Data visualization feels/looks primitive.

What recommendations would you give to someone considering this product?

Highly recommend for an effective survey development and analyzation tool. Features and customer service alone make it worth it!

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Efficient Service

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