Qualtrics

Qualtrics Strategy & Research

Composite Score

7.7 /10

CX Score

7.9 /10

53 Reviews Write a Review

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What is Qualtrics Strategy & Research?

Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.

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Awards & Recognition

Qualtrics Strategy & Research won the following awards in the Survey Software category

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0 Top Rated Capabilities

1 Top Rated Features

2024

2 Top Rated Capabilities

0 Top Rated Features

2023

2 Top Rated Capabilities

0 Top Rated Features

2022

Qualtrics Strategy & Research Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Qualtrics Strategy & Research.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

98 Plan to Renew

1
Since last award

84 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+79 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Qualtrics Strategy & Research?

5% Negative

10% Neutral

85% Positive

Pros

Performance Enhancing
Trustworthy
Fair
Reliable

Feature Ratings

Average 83

Branching and Logic

Questionnaire Design/Survey Builder

Collaboration

Multi-Channel Distribution

Customizable Branding

APIs and Integration

Templates & Question Library

Role and User Management

Mobile Support

3rd-Party Integrations

Data Analysis and Visualization

Vendor Capability Ratings

Average 80

Vendor Support

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Business Value Created

Quality of Features

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of IT Administration

Ease of Customization

Also Featured in...

Customer Intelligence

Score 8.2

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Qualtrics Strategy & Research Reviews

Corinne G.

Role: Consultant
Industry: Communications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2021

Easy to use compared to other survey builders!

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Qualtrics Core XM is different from other products in the ease of usability and intuitiveness of their product. Their pricing plans are also better than other similar platforms because they offer a base program and then you can pay for other advanced features. Even the base product plan includes a ton of features unlike other platforms.

What is your favorite aspect of this product?

The intuitiveness of the survey builder. I can create advanced surveys with multiple logics/paths for users to take. And then the data appears in a nice generic (but editable) report that is easy to access and share.

What do you dislike most about this product?

I dislike how expensive additional ad-on features can be. For certain clients, I will tell them about all the platform can do, but then they keep having to pay extra for those features.

What recommendations would you give to someone considering this product?

I would recommend that you do your research first and try to get your client associate to build the best plan possible for you with the most features possible for your budget because adding them on later can be more expensive.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Sydni C. W.

Role: Student Academic
Industry: Education
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Jun 2021

I love qualtrics it’s simple and easy to use

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

Branching

What is your favorite aspect of this product?

Branching and anonymous links

What do you dislike most about this product?

Nothing at the moment

What recommendations would you give to someone considering this product?

Give yourself plenty of time and take the tutorials

Pros

Reliable
Performance Enhancing
Enables Productivity
Efficient Service

Luke F.

Role: Operations
Industry: Technology
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2021

Best in class - Experience Management

Likeliness to Recommend

10 /10

What differentiates Qualtrics Strategy & Research from other similar products?

It has many different built in use cases - Employee, Customer Success, Product etc. You can do a lot of things the business wants to do in a very simple manner

What is your favorite aspect of this product?

It's data aggregation and presentation is by far what sets it apart

What do you dislike most about this product?

It can be a bit hard to implement

What recommendations would you give to someone considering this product?

Hire a headcount, entry to mid level to run the platform, it will pay for itself having this recource

Pros

Reliable
Performance Enhancing
Unique Features
Respectful

Cons

Less Efficient Service
Charges for Enhancements
Under Delivered

Qualtrics Strategy & Research

What is Qualtrics Strategy & Research?

Company Details

Need Assistance?

Awards & Recognition

Qualtrics Strategy & Research Ratings

83 Likeliness to Recommend

98 Plan to Renew

1 Since last award

84 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+79 Net Emotional Footprint

How much do users love Qualtrics Strategy & Research?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Branching and Logic Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Questionnaire Design/Survey Builder Create a variety of question formats including multiple choice, check box, open answers, drag and drop technology, rating scales, and auto-fill.

Collaboration Invite people to review or edit the survey before sending them out.

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Customizable Branding Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

APIs and Integration Has inbuilt APIs allowing access to the database layer without having to go through JDBC/ODBC.

Templates & Question Library Tool provides a set of pre-made templates and questions to select from to simplify survey build.

Role and User Management Enable different levels of access and permissions based on role.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

3rd-Party Integrations Integration with 3rd Party platforms (Zoho Products, MailChimp, Eventbrite, Google Sheet, Zendesk, Slack, Shopify, Webhooks etc.)

Data Analysis and Visualization Ability to plot or graph the data in a visual format, such as line charts or pie graphs.​

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Customer Intelligence

Qualtrics Strategy & Research Reviews

Corinne G.

Easy to use compared to other survey builders!

Likeliness to Recommend

Pros

Sydni C. W.

I love qualtrics it’s simple and easy to use

Likeliness to Recommend

Pros

Luke F.

Best in class - Experience Management

Likeliness to Recommend

Pros

Cons

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Feature Ratings

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Customizable Branding

APIs and Integration

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Role and User Management

Mobile Support

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