

What is Qualtrics Strategy & Research?
Bring quantitative and qualitative research to life, build an iconic brand, and design products people crave. Qualtrics helps organizations detect emerging market trends, design winning strategies, and make informed decisions that covert prospects into customers.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
98 Plan to Renew
1
Since last award
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+79 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Qualtrics Strategy & Research?
Pros
- Performance Enhancing
- Trustworthy
- Fair
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Branching and Logic
Questionnaire Design/Survey Builder
Collaboration
Multi-Channel Distribution
Customizable Branding
APIs and Integration
Templates & Question Library
Role and User Management
Mobile Support
3rd-Party Integrations
Data Analysis and Visualization
Vendor Capability Ratings
Vendor Support
Ease of Implementation
Breadth of Features
Ease of Data Integration
Usability and Intuitiveness
Business Value Created
Quality of Features
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
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Qualtrics Strategy & Research Reviews

Yimo D.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2022
Handles all my surveying needs.
Likeliness to Recommend
What differentiates Qualtrics Strategy & Research from other similar products?
Successfully embedded into Core XM are a set of artificial intelligence and machine learning tools, that monitor our active surveys in real time, and provide recommendations to shape our surveys on the go by identifying potential pitfalls like mobile compatibility and issues with broken question logic. The above has resulted in improved response rate and response quality for all our survey campaigns.
What is your favorite aspect of this product?
Impressed by the quality of survey templates made available to me on CoreXM. These surveys cut across multiple use cases and have always been an inspiration to tap into , both in terms of the templates and even the quality of content ( survey questions ) that come with them.
What do you dislike most about this product?
Although CoreXM comes with pre-built data analysis features and tools like StatIQ and in-built dashboards to analyze feedbacks generated from our surveys, the quality of insights that we have gotten from these features, pale in contrast to what is obtainable on standard business intelligence software platforms. Not really disappointed too much with this, since CoreXM is not primarily a business intelligence tool.
What recommendations would you give to someone considering this product?
I am of the opinion that CoreXM has had an impact on our entire survey process, from the survey creation step to how we share surveys and even to how quickly we can extract insights from surveys.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Betty M.
- Role: Industry Specific Role
- Industry: Transportation
- Involvement: End User of Application
Submitted Aug 2022
Best Business Survey Software
Likeliness to Recommend
What differentiates Qualtrics Strategy & Research from other similar products?
For business survey, Qualtrics Core XM offers the very best and also doubles up as a customer intelligence solution
What is your favorite aspect of this product?
The software is mutli-purpose It's a cost effective business software It makes handling business surveys easy
What do you dislike most about this product?
For the time I have used Qualtrics Core XM, I haven't had any issues
What recommendations would you give to someone considering this product?
I recommend Qualtrics Core XM as a survey solution thanks to it's many features and also capabilities. It's also great in handling customer intelligence
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Inspires Innovation
Please tell us why you think this review should be flagged.
- Role: Consultant
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2022
Industry Standard for Surveying
Likeliness to Recommend
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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