Reply.io

Reply

Composite Score

8.2 /10

CX Score

8.6 /10

39 Reviews Write a Review

Claim Software

What is Reply?

Sales engagement platform which automates email search, LinkedIn outreach, personal emails, SMS and WhatsApp messages, calls, and tasks. It eliminates routine work and let your sales team focus on what really matters - closing deals.

Company Details

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Awards & Recognition

Reply won the following awards in the Sales Engagement Platforms category

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0 Top Rated Capabilities

2 Top Rated Features

Latest Award, 2025

3 Top Rated Capabilities

2 Top Rated Features

2024

5 Top Rated Capabilities

2 Top Rated Features

2023

2022 Data Quadrant Champion

2022

5 Top Rated Capabilities

4 Top Rated Features

2022

Reply Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Reply.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

95 Plan to Renew

80 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Reply?

3% Negative

4% Neutral

93% Positive

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Feature Ratings

Average 79

E-Mail Integration

E-Mail Campaign Management

Sequence Workflow Action

Sales Analytics

Workflow Automation

Virtual Sales Room

Conversation Coaching

Internal Sales Collaboration

Omnichannel Campaign Management

Dialer Integration

Pipeline Management

Vendor Capability Ratings

Average 80

Business Value Created

Quality of Features

Vendor Support

Ease of Implementation

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Ease of Customization

Breadth of Features

Availability and Quality of Training

Reply Reviews

Dave C.

Role: Industry Specific Role
Industry: Media
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Sep 2022

An easy to use and comprehensive outreach solution

Likeliness to Recommend

8 /10

What differentiates Reply from other similar products?

Other Email outreach and campaign tools lack prospect enrichment and multiple ways to nurture leads in an effective manner.

What is your favorite aspect of this product?

Its well designed and intuitive.

What do you dislike most about this product?

Would love to see more direct integrations

What recommendations would you give to someone considering this product?

Try the starter plan for a month and see if it works for you.

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Siddiq K.

Role: C-Level
Industry: Education
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2022

Go to platform for Outbound Lead Generation

Likeliness to Recommend

10 /10

What differentiates Reply from other similar products?

Cost and new updates every quarter

What is your favorite aspect of this product?

LinkedIn outreach

What do you dislike most about this product?

Downtime regularly

What recommendations would you give to someone considering this product?

Good to Go for Growth and SDR's

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Lucia P.

Role: Sales Marketing
Industry: Healthcare
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2022

Multi-Channel Sales engagement Platform

Likeliness to Recommend

9 /10

What differentiates Reply from other similar products?

This software brings forms an efficient Virtual Supply Chain and it has mass-send email ability(sending the personalized email to the leads as if it was written separately for each lead) which increases the sale response and the email ends up in the Inbox directly.

What is your favorite aspect of this product?

Reply offers the feature of email customization, where the already prepared campaign emails can be customized for certain individual without even preparing other campaign. It has some useful training tools. The sent campaign emails doesn’t lend in “promotion” section but directly in inbox. It has a feature of easy creation of new template for team. The date provides the report kf everything starting from any campaign to the Team performances.

What do you dislike most about this product?

Reply is little challenging to set up, it does not support the export of any campaign results. It lacks the feature of keeping the contacts organized.This software has limited formatting and only supports the regular/ formal text based email. The software lack its Import functionality occasionally and the campaign scheduling needs to be revised all the time. This program can not be collaborated with any other platform easily.

What recommendations would you give to someone considering this product?

This software is a tool for the massive marketing and sale outreach, it increases the competition in the market and is ideal for this modern business generation.

Pros

Helps Innovate
Performance Enhancing
Caring
Respectful

Reply

What is Reply?

Company Details

Need Assistance?

Awards & Recognition

2022 Data Quadrant Champion

Reply Ratings

87 Likeliness to Recommend

1 Since last award

95 Plan to Renew

80 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love Reply?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

E-Mail Integration The solution provides the ability to send and receive emails via an integrated email client, such as Outlook, or Gmail, or through the tool.

E-Mail Campaign Management The ability to execute segmented outbound e-mail campaigns to leads and prospects, leverage pre-generated e-mail templates, track and report campaign metrics.

Sequence Workflow Action Allows users to create unique workflow action from outcome of calls and emails through automation to move prospect to another sequence.

Sales Analytics Provides dashboards, reporting and analytics tools for managing outbound lead generation campaigns, inbound prospect communications and pipeline tracking.

Workflow Automation Provides a business rules engine for managing outbound lead generation campaigns, inbound prospect communication and routing of leads to qualified sales agents.

Virtual Sales Room A virtual environment allowing interaction with potential clients, simulate the sales process, and conduct meetings, presentations, or product demos remotely.

Conversation Coaching Recordings can be ingested from traditional telephony systems or services such as WebEx, Teams or Zoom.

Internal Sales Collaboration The ability to allow sales representatives and their managers to comment on or provide annotations on objects such as call transcripts or emails.

Omnichannel Campaign Management The solution provides the ability to manage prospect conversations via other channels such as live chat, social and SMS.

Dialer Integration The solution provides the ability to integrate with telephony dialer systems to queue and manage outbound call campaigns.

Pipeline Management The solution provides the ability to capture and track prospects throughout the sales lifecycle from initial unqualified lead to conversion.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Reply Reviews

Dave C.

An easy to use and comprehensive outreach solution

Likeliness to Recommend

Pros

Siddiq K.

Go to platform for Outbound Lead Generation

Likeliness to Recommend

Pros

Lucia P.

Multi-Channel Sales engagement Platform

Likeliness to Recommend

Pros

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Outreach

1
Since last award

Feature Ratings

E-Mail Integration

E-Mail Campaign Management

Sequence Workflow Action

Sales Analytics

Workflow Automation

Virtual Sales Room

Conversation Coaching

Internal Sales Collaboration

Omnichannel Campaign Management

Dialer Integration

Pipeline Management

Vendor Capability Ratings

Business Value Created

Quality of Features

Vendor Support

Ease of Implementation

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of IT Administration

Ease of Data Integration

Ease of Customization

Breadth of Features

Availability and Quality of Training