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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.9 /10
CX Score
9.1 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Website Analytics category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

94 Plan to Renew

86 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

2% Negative
2% Neutral
96% Positive

Pros

  • Efficient Service
  • Reliable
  • Acts with Integrity
  • Helps Innovate

Feature Ratings

Average 83

Audience Segmentation

87

Data Visualization

86

Search Engine Optimization

86

Paid Search Integration

86

Audience Demographics

84

Device and Browser Analytics

84

Customer Value Analysis

83

Customer Journey Modelling

82

API Framework

82

Conversion Analysis

81

Social Media Analytics

81

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Breadth of Features

85

Quality of Features

85

Business Value Created

84

Usability and Intuitiveness

82

Product Strategy and Rate of Improvement

81

Ease of IT Administration

81

Ease of Data Integration

81

Ease of Customization

80

Availability and Quality of Training

79

Vendor Support

77

Semrush Reviews

Yukio T.

  • Role: Finance
  • Industry: Electronics
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2023

Comprehensive Keyword Analysis: Beyond the Basics

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Semrush can take your keyword analysis to the next level. In my job, investigating search trends related to the financial sector has provided me with a complete understanding of our audience's requirements and behaviors. The ability to analyze competitors' strategies is a game-changer. Semrush offers a detailed analysis of keywords and search trends, enabling our financial marketing team to stay ahead. Semrush also assists in optimizing our financial content by suggesting improvements in structure and relevance, ensuring our online presence aligns with audience needs. Accuracy in data is crucial in the financial sector.

What is your favorite aspect of this product?

Semrush's strengths and benefits extend beyond keywords to strategic insights into how our audience searches. This enables us to align our financial services with their needs. Our understanding of competitor strategies helps identify gaps and opportunities, leading to a more robust marketing strategy. The tool for optimizing content ensures that our financial messages are not only seen but also connect with our audience, leading to better engagement.

What do you dislike most about this product?

To enhance its capabilities, the competitor analysis features must be improved, and the keyword research database should be expanded, providing marketers with more extensive insights that will help them refine their strategies, stay ahead in the ever-changing digital world, and keep their edge.

What recommendations would you give to someone considering this product?

Semrush can analyze our competitors' strategies, improve our content, and offer up-to-date search trend insights like no other. Semrush revealed new financial search patterns. By immediately incorporating these insights, our financial services gained high visibility in relevant internet searches. Semrush is committed to providing dependable data to ensure that our insights not only offer value but are also accurate and essential in business decision-making.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Jenny H.

  • Role: Industry Specific Role
  • Industry: Not for Profit
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2023

Great tool!

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

It offers so much insight into how your websites are doing. The amount of data and information is incredible.

What is your favorite aspect of this product?

Can continually check how a website's ranking is and where to improve.

What do you dislike most about this product?

Sometimes it can be overwhelming to figure out where to find specific information.

What recommendations would you give to someone considering this product?

Would recommend if you're looking to improve your website ranking!

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Ravi C.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

All in one amazing seo tool

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

The features are amazing and keyword research and serp research makes all the difference.

What is your favorite aspect of this product?

The easy to understand user interface and training

What do you dislike most about this product?

Slow customer support and pricing

What recommendations would you give to someone considering this product?

If you want all in one seo tool, go for semrush. the tool is amazing and very helpful for marketers and bloggers for research and content creation.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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