Sprout Social Professional Logo Award Winner Product Badge
Sprout Social Professional Logo Award Winner Product Badge
Sprout Social

Sprout Social Professional

Composite Score
8.5 /10
CX Score
8.7 /10
Category
Sprout Social Professional
8.5 /10

What is Sprout Social Professional?

Sprout Social Professional all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization. People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.

Company Details


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Awards & Recognition

Sprout Social Professional won the following awards in the Social Media Management - Midmarket category

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Sprout Social Professional Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprout Social Professional.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

99 Plan to Renew

88 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social Professional?

0% Negative
9% Neutral
91% Positive

Pros

  • Respectful
  • Performance Enhancing
  • Enables Productivity
  • Acts with Integrity

Feature Ratings

Average 85

Social Response Management

88

Social Media Channel Integration Outbound

87

Dashboards and Visualization

86

Campaign Execution

85

Social Moderation and Workflow Management

85

Social Media Channel Integration Inbound

84

Social Post Archival

84

Sentiment Analysis

82

Trend Analysis

82

Vendor Capability Ratings

Average 82

Ease of Implementation

85

Business Value Created

84

Availability and Quality of Training

84

Ease of IT Administration

83

Usability and Intuitiveness

83

Quality of Features

83

Breadth of Features

83

Ease of Customization

82

Ease of Data Integration

82

Vendor Support

80

Product Strategy and Rate of Improvement

79

Sprout Social Professional Reviews

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Sep 2023

Reliable, well-maintained, and sometimes finnicky

Likeliness to Recommend

7 /10

Pros

  • Acts with Integrity
  • Performance Enhancing
  • Trustworthy
  • Respectful

Cons

  • Less Effective Service
  • Less Caring
  • Vendor Friendly Policies

Jason W.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2023

The Enhanced Capabilities of Sprout Social

Likeliness to Recommend

10 /10

What differentiates Sprout Social Professional from other similar products?

The ability to work together as a team despite our geographically dispersed members. Like the push alerts and the chance to reply to social media postings without leaving the app. The option to identify content categories and send emails to certain non-users both aid in keeping things organized. Inclusion reporting is comprehensive and furnishes sufficient data across several platforms for sound decision-making. We like the platform so much because of the convenient single mailbox. After your inbox is empty, you'll get a wonderful feeling of relief and satisfaction from knowing that your tasks have been completed and by whom.

What is your favorite aspect of this product?

Smart Inbox is the most useful function of any social media monitoring service I have used. Sprout lets you filter your search results by platform, then displays them all in one place, where you can easily interact with them (reply to messages, follow people back, like posts, delete unwanted content, etc.) without ever leaving the site. Because to this system, I've never missed a notice, and I've been able to communicate with individuals across more channels than ever before.

What do you dislike most about this product?

When the content calendar has a hiccup, it may display all of the scheduled posts for a given day, even items that we did not write. This is unusual and probably only happens while the program is updating, however it can make things a bit chaotic and difficult to manage. And who doesn't desire enhancements and changes? Certainly not a deal breaker by any stretch of the imagination.

What recommendations would you give to someone considering this product?

Those who regularly publish numerous updates to several social media accounts will find Sprout Social to be an indispensable tool. Time is saved by scheduling posts in advance on Sprout Social, which can be done without leaving the app. Businesses that simply have a few posts each month to share on social media could do better to just use those platforms' native publishing tools. It's economical and can boost participation, depending on the medium.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Benjamín S.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Fantastic product

Likeliness to Recommend

9 /10

What differentiates Sprout Social Professional from other similar products?

It's balance between powerful analytics and an intuitive interface. Unlike some platforms that feel overly complex, Sprout Social makes it easy to track engagement, measure performance, and manage multiple accounts without getting overwhelmed.

What is your favorite aspect of this product?

Is the Smart Inbox, it consolidates all messages, comments, and mentions across platforms into one centralized viwe, making it incredibly easy to manage conversations and respond promptly.

What do you dislike most about this product?

It's pricing, while it offers great features, it can be expensive, especially for smaller bussinesses or solo users,

What recommendations would you give to someone considering this product?

Be prepared for a short learning curve when setting up reports and automation, but once you get the hang of it, the insights you gain will be ell worth it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Trustworthy
  • Efficient Service

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