What is Sprout Social Professional?
Sprout Social Professional all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization. People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
1
Since last award
99 Plan to Renew
88 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Sprout Social Professional?
Pros
- Respectful
- Performance Enhancing
- Enables Productivity
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Response Management
Social Media Channel Integration Outbound
Dashboards and Visualization
Campaign Execution
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Social Post Archival
Sentiment Analysis
Trend Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Availability and Quality of Training
Ease of IT Administration
Usability and Intuitiveness
Quality of Features
Breadth of Features
Ease of Customization
Ease of Data Integration
Vendor Support
Product Strategy and Rate of Improvement
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Sprout Social Professional Reviews
Larry S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2021
Great social media management tool
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
Reasonable pricing, an intuitive user interface (UI), and incredible analytics capabilities are what keep our organization stack to the product. Sprout Social provides a good balance of social media management and analytics and its quality and in-depth of features make it stand out.
What is your favorite aspect of this product?
I like that Sprout provides us with comprehensive reports that have impactful insights to us. We can manage all our social media networks under one platform. We can keep track of trends on social media and helps us create content that resonate with what is happening. It enables us to engage with our customers on different social media platforms and creates a long life connection with them.
What do you dislike most about this product?
The addition of many users is expensive for small organizations.
What recommendations would you give to someone considering this product?
Sprout is the only tool i have used that provides us with fast feedback. It has changed how we do business and managing social content is a breeze with the software.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Michelle R.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2021
Amazing content manager
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
It is quite simple to use and has all the functions well integrated into the front panel, the reporting function is a great time saver and allows me to communicate the results of my efforts on social networks clearly and easily, it is also very easy scheduling all my content in advance, it also allows us to closely monitor all messages and comments in one place, it has helped me stay organized, especially with the different platforms and social pages that we have throughout our organization, it is very complete and covers incredible reach.
What is your favorite aspect of this product?
I love that we can customize our reports and present the most important information to our CEO, it is an excellent tool to manage social media accounts while getting valuable analysis tools, I can schedule posts for all social media accounts very easily, I love it too Being able to publish on multiple social media platforms at the same time, it also offers an easy-to-navigate platform that allows me to quickly see the information I need, it is very intuitive to schedule publications and observe their performance.
What do you dislike most about this product?
I would love to have more customization for the general reports directly in Sprout, I also wish Sprout had a visual grid planner where you can visually plan your content and load your feed.
What recommendations would you give to someone considering this product?
This is the right platform to manage a variety of social channels, providing an analysis on which posts work best, I recommend this platform for social media managers.
Pros
- Enables Productivity
- Trustworthy
- Respectful
- Acts with Integrity
Please tell us why you think this review should be flagged.
Franklin L.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Oct 2020
Defined and Supportive Software
Likeliness to Recommend
What differentiates Sprout Social Professional from other similar products?
Sprout Social has all the forms of marketing, and this increases our clients. Also, Sprout Social helps in social media marketing. Lastly, Sprout Social is universally accessible.
What is your favorite aspect of this product?
Sprout Social is a Committed approach for excellence in terms of marketing. Again, Sprout Social helps in all aspects of business analysis. And lastly, Sprout Social is universally viable.
What do you dislike most about this product?
Sprout Social is a program with huge transformational capabilities. Truth to its commitment to conduct social media analytics.
What recommendations would you give to someone considering this product?
There is drastic social media assistance from Sprout Social. This program helps in marketing decisions. There is absolutely nothing wrong with the tool.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
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