


What is Sprout Social?
People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
1
Since last award
97 Plan to Renew
3
Since last award
82 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Sprout Social?
Pros
- Enables Productivity
- Respectful
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Publishing
Visual Analytics
Dashboards and Reporting
Collaboration
Audience Segmentation
Competitor Tracking
Sentiment Analysis
Influencer Identification
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Quality of Features
Ease of Customization
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Ease of Data Integration
Also Featured in...
Sprout Social Reviews
Daniel K.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2022
Facilitates Collaboration with your team and clien
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
Sprout Social gives us a single platform to schedule and post content, respond to comments and direct messages, and review our analytics and performance, a great app for managing our social media.
What is your favorite aspect of this product?
Easy to navigate user interface, Provide social analytics, Good reporting capabilities Intuitive and easy to use, Schedule posts on Sprout Social and recommended posting times are good, Easy to understand charts and analytics. ,
What do you dislike most about this product?
Reduced quality of photos on linkedin, more ability to monitor more than one competitor.
What recommendations would you give to someone considering this product?
Excellent for basic social media management. the ability to export schedules of scheduled posts are features that help save time.
Pros
- Effective Service
- Generous Negotitation
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.

Yorvini Mariano R.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Dec 2022
An excellent alternative with Sprout Social
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
Thanks to the multiple profiles offered in our company users have had the ability to better manage our social networks giving more visibility to our company and products, running our social profiles from one place simplifying the work and making it more optimal. Helping us to program and improve the content for our profiles, including a necessary variety of other platforms essential for the reach we were looking for.
What is your favorite aspect of this product?
It has a more integrated workflow giving you linear growth in all necessary areas, including the analysis and projections that are needed to keep up with the work involved in the networks at this time. It has an excellent training highlighting that nowadays it is increasingly difficult to get platforms that provide you with free and good quality training that allows you greater growth also in employees.
What do you dislike most about this product?
The breadth in the variety of languages could be better, sometimes it is a fairly recurrent limitation when we talk about international issues, sometimes when exporting PDF files it loses a lot of quality generating problems when trying to read and analyze them, the technical service could be better, sometimes the answers do not arrive on time and that generates uncertainty pausing unnecessarily.
What recommendations would you give to someone considering this product?
It is a very useful tool that will help you manage your networks implementing learning and saving you time, it is very easy to handle which generates excellent labeling in your campaign to create reports focusing on what you need to transmit effectively. The social aspect is extremely modern creating an unmatched advantage in these times, there is nothing you can not do because the informative windows that has always be aware of the updates and proposals.
Pros
- Reliable
- Caring
- Acts with Integrity
- Client's Interest First
Please tell us why you think this review should be flagged.

Rimsha K.
- Role: Sales Marketing
- Industry: Transportation
- Involvement: End User of Application
Submitted Dec 2022
Helps with our social media to-do list.
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
The most standout part of Sprout social is support for team workflow. Teams can set different permission levels for different team members . Allowing operations on Sprout social to be customizable based on the responsibilities assigned to each sub-team within my department. The ability to distribute responsibilities in this way, enables my team get work done faster and efficiently too.
What is your favorite aspect of this product?
I love Sprout's smart inbox and I am of the opinion that is one of the hallmarks of this software. It links incoming messages from across all social networks where-in my company has a presence , into a single manageable and customizable feed. This contributes towards a coordinated team response to incoming messages , and ensures that everyone stays on track with my departments social media engagement goals.
What do you dislike most about this product?
Very limited integration with Youtube and less popular social media platforms like Snapchat.
What recommendations would you give to someone considering this product?
It is one of the most ideal social media management platform for multi-user social media departments.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Security Protects
Please tell us why you think this review should be flagged.
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