Sprout Social Logo Award Winner Product Badge
Sprout Social Logo Award Winner Product Badge
Sprout Social

Sprout Social

Composite Score
8.7 /10
CX Score
8.9 /10
Sprout Social
8.7 /10

What is Sprout Social?

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.

Company Details


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Awards & Recognition

Sprout Social won the following awards in the Social Media Monitoring category

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Sprout Social Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprout Social.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

97 Plan to Renew

3
Since last award

82 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social?

0% Negative
5% Neutral
95% Positive

Pros

  • Enables Productivity
  • Respectful
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 84

Social Media Channel Integration Inbound

89

Publishing

87

Visual Analytics

86

Dashboards and Reporting

85

Collaboration

82

Audience Segmentation

79

Competitor Tracking

79

Sentiment Analysis

79

Influencer Identification

78

Vendor Capability Ratings

Average 83

Ease of Implementation

86

Business Value Created

86

Breadth of Features

85

Quality of Features

84

Ease of Customization

84

Product Strategy and Rate of Improvement

81

Usability and Intuitiveness

81

Ease of IT Administration

81

Availability and Quality of Training

81

Vendor Support

81

Ease of Data Integration

80

Sprout Social Reviews

Luis J.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2022

Sprout is the ideal solution for online management

Likeliness to Recommend

9 /10

What differentiates Sprout Social from other similar products?

If you want to save time when it comes to planning, organizing and reviewing everything related to social media Sprout is ideal for your overall network management, where overall experiences are good. Where you have the opportunity to track how our advertising is reaching the target audience." to schedule content in advance and the data reports help identify trends along with the performance of individual posts in different years."

What is your favorite aspect of this product?

Great features like creating a calendar for posting (for all those who work a lot with social media). You can track and measure trend metrics in real time. There is also an online chat, you find it in the settings (gear icon) if you are authorized. Finally, you can contact technical support by email. In addition, you can call - the US number is listed at the bottom of the site.

What do you dislike most about this product?

The features are limited and the user interface is more sparse, as is the addition of more analytics data to search through and an improvement in their code for the app because it doesn't work when you tried to open it on a phone, it's common when updating activities easily. If something needs to be updated, we have to delete the old ones and then add them back in.

What recommendations would you give to someone considering this product?

Being a very simple platform to us Sprout has helped us with growth at the level of more publications and social analytics with a good level of depth. It is highly recommended for creating and pulling custom reports which is not seen in many platforms, the few in existence have a high cost for such tools which we can get at a free price thanks to Sprout.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Caring

Angela W.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

We manage our social networks in record time

Likeliness to Recommend

9 /10

What differentiates Sprout Social from other similar products?

This is a very simple program in which we can manage all the social networks in a comfortable way, with all the information accessible, without having to look for other programs. It allows us to make publications in real time, but also to schedule them, as well as to interact from the same platform with the followers, their comments and private messages.

What is your favorite aspect of this product?

The sentiment analysis generated by the program is very accurate and helps us to know and take into account the favorable and negative interactions of each publication. The program also allows us to plan and schedule the content for a week and more, in addition to suggesting the best times for publications and other options to achieve an optimal publication.

What do you dislike most about this product?

I wish they could add tiktok to their list of allowed networks in their software, as it is a platform we use a lot. Uploading videos, either for feed posting or for stories, takes time no matter the size of the video. Your metrics are good, but I would like more depth and suggestions for improvement.

What recommendations would you give to someone considering this product?

We use Sprout Social to manage our social media programs on SendGrid, giving us a single platform to schedule and post content, respond to comments and direct messages, and review our analytics and performance. We also use it as an image repository to store related files for posting to our social accounts.

Pros

  • Enables Productivity
  • Inspires Innovation
  • Saves Time
  • Respectful

Mykhailo G.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

Promote social networks in a timely manner

Likeliness to Recommend

10 /10

What differentiates Sprout Social from other similar products?

Sprout Social helps us to be better with everything that involves the management and monitoring of social networks that are managed in the organization; at the same time allows us to enjoy the benefit that this implies in making marketing decisions, obtaining and retaining customers, increased interaction with users of social networks and increased sales. Everything has turned out for the better in the organization with the use of this tool.

What is your favorite aspect of this product?

There are many positive qualities and contributions that Sprout Social brings to the management of social networks in my organization; it streamlines the work of the entire marketing team and helps us promote our products and services. It allows us to schedule publications and track their performance is incredible; it also has an excellent capacity for listening to different social networks.

What do you dislike most about this product?

One thing I don't like is its high price; on the other hand, the mobile app doesn't have the best performance or all the features of the desktop one.

What recommendations would you give to someone considering this product?

We have implemented it because of the significant contribution it means to the management of the organization's social networks and social listening. We highly recommend using Sprout Social for managing and monitoring social networks, what is published on them, and the interaction of users with the published content.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Trustworthy

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