Sprout Social Logo
Sprout Social Logo
Sprout Social

Sprout Social

Composite Score
8.7 /10
CX Score
8.9 /10
Category
Sprout Social
8.7 /10

What is Sprout Social?

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.

Company Details


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Sprout Social Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

96 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social?

2% Negative
7% Neutral
91% Positive

Pros

  • Respectful
  • Performance Enhancing
  • Enables Productivity
  • Reliable

Feature Ratings

Average 84

Social Response Management

87

Social Media Channel Integration Inbound

87

Social Media Channel Integration Outbound

86

Social Moderation and Workflow Management

85

Campaign Execution

84

Dashboards and Visualization

83

Social Post Archival

82

Trend Analysis

81

Sentiment Analysis

81

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Business Value Created

84

Quality of Features

84

Ease of Customization

83

Breadth of Features

82

Availability and Quality of Training

82

Ease of Data Integration

82

Usability and Intuitiveness

82

Ease of IT Administration

81

Product Strategy and Rate of Improvement

81

Vendor Support

80

Sprout Social Reviews

Larry S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2021

Great social media management tool

Likeliness to Recommend

10 /10

What differentiates Sprout Social from other similar products?

Reasonable pricing, an intuitive user interface (UI), and incredible analytics capabilities are what keep our organization stack to the product. Sprout Social provides a good balance of social media management and analytics and its quality and in-depth of features make it stand out.

What is your favorite aspect of this product?

I like that Sprout provides us with comprehensive reports that have impactful insights to us. We can manage all our social media networks under one platform. We can keep track of trends on social media and helps us create content that resonate with what is happening. It enables us to engage with our customers on different social media platforms and creates a long life connection with them.

What do you dislike most about this product?

The addition of many users is expensive for small organizations.

What recommendations would you give to someone considering this product?

Sprout is the only tool i have used that provides us with fast feedback. It has changed how we do business and managing social content is a breeze with the software.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Michelle R.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2021

Amazing content manager

Likeliness to Recommend

7 /10

What differentiates Sprout Social from other similar products?

It is quite simple to use and has all the functions well integrated into the front panel, the reporting function is a great time saver and allows me to communicate the results of my efforts on social networks clearly and easily, it is also very easy scheduling all my content in advance, it also allows us to closely monitor all messages and comments in one place, it has helped me stay organized, especially with the different platforms and social pages that we have throughout our organization, it is very complete and covers incredible reach.

What is your favorite aspect of this product?

I love that we can customize our reports and present the most important information to our CEO, it is an excellent tool to manage social media accounts while getting valuable analysis tools, I can schedule posts for all social media accounts very easily, I love it too Being able to publish on multiple social media platforms at the same time, it also offers an easy-to-navigate platform that allows me to quickly see the information I need, it is very intuitive to schedule publications and observe their performance.

What do you dislike most about this product?

I would love to have more customization for the general reports directly in Sprout, I also wish Sprout had a visual grid planner where you can visually plan your content and load your feed.

What recommendations would you give to someone considering this product?

This is the right platform to manage a variety of social channels, providing an analysis on which posts work best, I recommend this platform for social media managers.

Pros

  • Enables Productivity
  • Trustworthy
  • Respectful
  • Acts with Integrity

Kasey Peek K.

  • Role: Operations
  • Industry: Communications
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2021

User friends and effective!

Likeliness to Recommend

10 /10

What differentiates Sprout Social from other similar products?

In my experience, Sprout Social’s scheduling features are more impressive than any other program on the market. The features are easier to use and are far more efficient.

What is your favorite aspect of this product?

I personally love the recommended posting times feature. This allows me to do my job in a more efficient manner and also manage other pages in an organized capacity.

What do you dislike most about this product?

I am mostly happy with this program, however, it would be a bit easier if the editing process was simplified. It can be confusing when trying to edit multiple posts.

What recommendations would you give to someone considering this product?

If you are looking for a quality social media management platform, I think you will be highly satisfied with Sprout Social. The customer service is excellent and the program delivers excellent results.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

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