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Tableau Logo Award Winner Product Badge
Salesforce.com Inc

Tableau

Composite Score
8.9 /10
CX Score
9.1 /10
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Tableau
8.9 /10

What is Tableau?

Harness the power of your data. Unleash the potential of your people. Choose the analytics platform that disrupted the world of business intelligence. Choose Tableau.

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Awards & Recognition

Tableau won the following awards in the Business Intelligence & Analytics - Midmarket category

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Tableau Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Tableau.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

1
Since last award

96 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Tableau?

2% Negative
5% Neutral
93% Positive

Pros

  • Reliable
  • Enables Productivity
  • Helps Innovate
  • Performance Enhancing

Feature Ratings

Average 84

Dashboard

89

Data Exploration and Visualization

88

Data Connectors and Data Mashup

86

Collaboration

85

Operational Reporting Capabilities

84

BI Platform Administration

83

BI Security

82

Self Service and Ad Hoc Capabilities

82

Intelligent Alerts and Notifications

82

Mobile

78

Vendor Capability Ratings

Average 83

Business Value Created

86

Quality of Features

85

Breadth of Features

85

Ease of Implementation

85

Ease of Data Integration

84

Ease of Customization

83

Ease of IT Administration

82

Product Strategy and Rate of Improvement

82

Availability and Quality of Training

82

Usability and Intuitiveness

81

Vendor Support

79

Tableau Reviews

Thomas I.

  • Role: Finance
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2025

drag drop make chart fast

Likeliness to Recommend

7 /10

What differentiates Tableau from other similar products?

tableau drag drop better than power bi, it like draw with data, no code. my digital sketch for report.

What is your favorite aspect of this product?

i in sale, make “q1 deal” bar chart in 10 min, just drag “sale” and “month.” team of 15 love dashboard, they click filter, see own client easy. mobile app show chart clear, i check on lunch. we cut meet time by 30%, all in tableau.

What do you dislike most about this product?

drag drop lag with big file, 1m row slow once, need wait. want more color pick, feel basic. support bot no good, forum fix in day.

What recommendations would you give to someone considering this product?

sale folk love drag drop, but test big data and add color.

Pros

  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Cons

  • Less Transparent

Khalil H.

  • Role: Information Technology
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2025

Tableau, the future of data analytics has arrived.

Likeliness to Recommend

9 /10

What differentiates Tableau from other similar products?

Tableau has uniquely advanced data analytics which help discover insights from data that most other products are unable to. With its superior data analytics, Tableau offers an easy experience in extracting useful insights from the data however hidden they might be.

What is your favorite aspect of this product?

I like the insights visualization features that are offered in Tableau as they makes it easy to understand the presented insights. I also like the collaborative workspace which makes it possible for me and my colleagues to join hands and work together on our data analytics projects. I like how easy it is to collect data from different data sources thanks to the provided plugins.

What do you dislike most about this product?

I have never discovered any issues with Tableau to this point. It has responded very well to all our needs without giving us any troubles. There is nothing there to dislike.

What recommendations would you give to someone considering this product?

Tableau is a very powerful and capable tool for any data analytics work whether simple or advanced. It is a great solution that offers endless possibilities in data analytics. I recommend it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

ishwarya S.

  • Role: Industry Specific Role
  • Industry: Manufacturing
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2025

Highly Visual, Enterprise-Grade BI Tool

Likeliness to Recommend

7 /10

What differentiates Tableau from other similar products?

Its flexibility with connecting to various data sources and creating rich, interactive dashboards is unmatched.

What is your favorite aspect of this product?

The ease of building complex visualizations without writing code is a standout. Tableau lets you turn raw data into compelling stories with just a few clicks

What do you dislike most about this product?

Managing version control and collaboration can be cumbersome, especially in larger teams. Also, performance may degrade when working with very large datasets unless well-optimized, and licensing costs can be relatively high for small organizations.

What recommendations would you give to someone considering this product?

Start with clearly defined dashboard use cases and a well-modeled data layer. Invest in user training early, and leverage Tableau’s online community and resources.

Pros

  • Efficient Service
  • Caring
  • Appreciates Incumbent Status
  • Helps Innovate

Cons

  • Slower Product Innovation
  • Under Delivered
  • Less Performance Enhancing

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