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Salesforce.com Inc

Tableau

Composite Score

8.9 /10

CX Score

9.0 /10

291 Reviews Write a Review

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What is Tableau?

Harness the power of your data. Unleash the potential of your people. Choose the analytics platform that disrupted the world of business intelligence. Choose Tableau.

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Awards & Recognition

Tableau won the following awards in the Business Intelligence & Analytics – Enterprise category

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2025 Emotional Footprint Champion

Latest Award, 2025

2025 Data Quadrant Champion

2025

6 Top Rated Capabilities

12 Top Rated Features

2025

2024 Emotional Footprint Champion

2024

2024 Data Quadrant Champion

2024

8 Top Rated Capabilities

10 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

Product Impact

2023

2023 Data Quadrant Champion

2023

10 Top Rated Capabilities

13 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Strategy and Innovation
Service Experience
Product Impact

2022

2022 Data Quadrant Champion

2022

10 Top Rated Capabilities

10 Top Rated Features

2022

Tableau Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Tableau.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Tableau?

3% Negative

4% Neutral

93% Positive

Pros

Helps Innovate
Reliable
Unique Features
Enables Productivity

Feature Ratings

Average 84

Dashboard

Data Exploration and Visualization

Real-Time Visualization

Data Connectors and Data Mashup

Advanced Analytics and Data Science

Collaboration

Operational Reporting Capabilities

Spatial Analysis

BI Platform Administration

Self Service and Ad Hoc Capabilities

Metadata Management

Vendor Capability Ratings

Average 82

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Implementation

Ease of Customization

Ease of IT Administration

Availability and Quality of Training

Product Strategy and Rate of Improvement

Vendor Support

Also Featured in...

Business Intelligence & Analytics - Midmarket

Score 8.9

View Tableau in this category (opens in a new tab)

Tableau Reviews

Anal P.

Role: Sales Marketing
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2024

One stop solution for Business Intelligence

Likeliness to Recommend

9 /10

What differentiates Tableau from other similar products?

The way how easy the integrations are, plus being a salesforce product makes it easier to connect with our marketing platform data. Also the extensive analytics capabilites makes it best in class.

What is your favorite aspect of this product?

Integrations to salesforce and other marketing platforms makes it easier to see full funnel analytics, Also the visualizations are so great and interactive makes it easier for leadership to understand.

What do you dislike most about this product?

Would love cross blend and multi blend data to make sure we get some additional datapoints and capabilities to make sure we make additional insights which are very crucial in the Marketing side.

What recommendations would you give to someone considering this product?

Not much, It's easily one of the greatest product in the market.

Pros

Continually Improving Product
Performance Enhancing
Trustworthy
Unique Features

Cody N.

Role: Operations
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2023

Incredible real-time data visualization

Likeliness to Recommend

7 /10

What differentiates Tableau from other similar products?

Once a data dashboard is finished it's a game-changer. It makes data not just accessible but also remarkably easy to interpret. This aspect sets Tableau apart by providing users with a dynamic view. It's all there and easy to toggle to gain the view you want.

What is your favorite aspect of this product?

One of the standout features of Tableau is its capability to offer a near-real-time feed of data. This real-time functionality provides users with the most up-to-date insights. I've never seen a service handle such large data sets so seamlessly.

What do you dislike most about this product?

You need a team of dedicated data scientists to get the most out of Tableau. It would be nice if there were more learning resources to help train up the common user.

What recommendations would you give to someone considering this product?

If you have a data science team at your company it should be very easy to integrate. Just make sure you have the onsite technical knowledge required to really use it.

Viral G.

Role: Information Technology
Industry: Consulting
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Nov 2023

Best in class for highly customized visualizations

Likeliness to Recommend

10 /10

What differentiates Tableau from other similar products?

Its ability to customize visuals is next to none.

What is your favorite aspect of this product?

Customization and Ease of use

What do you dislike most about this product?

Limited Data Modelling features.

What recommendations would you give to someone considering this product?

I think this is best in class product if you are looking for compelling visualizations and ease to use. Also, its really easy to deploy the tool company wide.

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Tableau

What is Tableau?

Company Details

Book a Free Demo Today!

Awards & Recognition

2025 Emotional Footprint Champion

2025 Data Quadrant Champion

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

2022 Data Quadrant Champion

Tableau Ratings

89 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+91 Net Emotional Footprint

How much do users love Tableau?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dashboard Includes alerts and notifications, KPIs, visual analytics, and interactive features.

Data Exploration and Visualization Ability to visually manipulate, interact with, and explore data, and perform basic descriptive statistics and pattern detection.

Real-Time Visualization Ability to analyze and visualize data as soon as it becomes available via data-streaming pipelines.

Data Connectors and Data Mashup Connect to, merge and clean data from multiple diverse data sources.

Advanced Analytics and Data Science Techniques including predictive, data and text mining, machine learning, forecasting, what-if analysis, sentiment analysis etc.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Operational Reporting Capabilities Real-time detailed reporting to support operational business processes.

Spatial Analysis Ability to natively visualize and analyze spatial data out of the box tied to postcode, zipcode or spacial co-ordinates.

BI Platform Administration Centralized console to manage BI portal administration. Management metrics and reports on usage, resource utilization, security, and other activities.

Self Service and Ad Hoc Capabilities Selected user groups are able to interact with BI data, slice and dice, and find answers on their own.

Metadata Management A metadata layer makes reporting easy and eliminates the need for coding and SQL, allowing users to see and access information in simple business language.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Business Intelligence & Analytics - Midmarket

Tableau Reviews

Anal P.

One stop solution for Business Intelligence

Likeliness to Recommend

Pros

Cody N.

Incredible real-time data visualization

Likeliness to Recommend

Viral G.

Best in class for highly customized visualizations

Likeliness to Recommend

Pros

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Feature Ratings

Dashboard

Data Exploration and Visualization

Real-Time Visualization

Data Connectors and Data Mashup

Advanced Analytics and Data Science

Collaboration

Operational Reporting Capabilities

Spatial Analysis

BI Platform Administration

Self Service and Ad Hoc Capabilities

Metadata Management

Vendor Capability Ratings

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Implementation

Ease of Customization

Ease of IT Administration

Availability and Quality of Training

Product Strategy and Rate of Improvement

Vendor Support