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Salesforce.com Inc

Tableau

Composite Score

8.9 /10

CX Score

9.0 /10

291 Reviews Write a Review

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What is Tableau?

Harness the power of your data. Unleash the potential of your people. Choose the analytics platform that disrupted the world of business intelligence. Choose Tableau.

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Awards & Recognition

Tableau won the following awards in the Business Intelligence & Analytics – Enterprise category

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2025 Emotional Footprint Champion

Latest Award, 2025

2025 Data Quadrant Champion

2025

6 Top Rated Capabilities

12 Top Rated Features

2025

2024 Emotional Footprint Champion

2024

2024 Data Quadrant Champion

2024

8 Top Rated Capabilities

10 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

Product Impact

2023

2023 Data Quadrant Champion

2023

10 Top Rated Capabilities

13 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Strategy and Innovation
Service Experience
Product Impact

2022

2022 Data Quadrant Champion

2022

10 Top Rated Capabilities

10 Top Rated Features

2022

Tableau Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Tableau.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Tableau?

3% Negative

4% Neutral

93% Positive

Pros

Helps Innovate
Reliable
Unique Features
Enables Productivity

Feature Ratings

Average 84

Dashboard

Data Exploration and Visualization

Real-Time Visualization

Data Connectors and Data Mashup

Advanced Analytics and Data Science

Collaboration

Operational Reporting Capabilities

Spatial Analysis

BI Platform Administration

Self Service and Ad Hoc Capabilities

Metadata Management

Vendor Capability Ratings

Average 82

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Implementation

Ease of Customization

Ease of IT Administration

Availability and Quality of Training

Product Strategy and Rate of Improvement

Vendor Support

Also Featured in...

Business Intelligence & Analytics - Midmarket

Score 8.9

View Tableau in this category (opens in a new tab)

Tableau Reviews

Role: Finance
Industry: Finance
Involvement: Business Leader or Manager

Validated Review

Anonymous Reviewer

Submitted Feb 2023

Tableau is a great BI tool for the full business.

Likeliness to Recommend

8 /10

Pros

Continually Improving Product
Performance Enhancing
Trustworthy
Inspires Innovation

Cons

Inhibits Innovation
Less Reliable
Less Caring

Jose B.

Role: Sales Marketing
Industry: Transportation
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2023

Manage all your data in one place

Likeliness to Recommend

9 /10

What differentiates Tableau from other similar products?

Unlike other tools, this is a great tool for data analysis that we can mention that it is independent.

What is your favorite aspect of this product?

What I like best about this tool is that its cloud version is great, updates are much easier to manage, and it has a free version that shows off the main features that are great for small businesses. Various applications that extract information from the data.

What do you dislike most about this product?

Since I have been using this instrument, I have not found a single fault, and with its versatility and ease of use, I could say that this product is on the right track and practical.

What recommendations would you give to someone considering this product?

We can recommend this tool ourselves as it allows us to view large amounts of data and connect to various data sources such as Excel files, scripts, Google Drive, etc.

Pros

Continually Improving Product
Performance Enhancing
Enables Productivity
Effective Service

Sheril R.

Role: Sales Marketing
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2023

Tableau simplifies process and logic documentation

Likeliness to Recommend

9 /10

What differentiates Tableau from other similar products?

Many groups within our firm require access to various types of data for various purposes. In addition to resolving this issue, Tableau frees up our data staff to work on other, more involved and potentially lucrative projects.

What is your favorite aspect of this product?

Data aggregation at various levels is a breeze using Tableau. Do you need to alter how often things happen each day, week, month, quarter, or year? OK, that's not an issue at all. Calculations like sum, average, median, etc., are required. That's fine, too. Visual and adaptable data exploration is a lot less of a hassle than it is with SQL. To further facilitate the documentation of procedures and logic, I appreciate being able to incorporate LucidChart diagrams into my Tableau dashboards.

What do you dislike most about this product?

Tableau's price tag can add up, especially for larger businesses that need the software's more complex features and functions. While Tableau is intended to be easy to use, there is a learning curve that some users, especially those with less experience, may find overwhelming.

What recommendations would you give to someone considering this product?

Tableau is an advanced data visualization application that helps its users make interactive dashboards and reports in a short amount of time. Its adaptability in dealing with vast amounts of data and the ease with which it can be used have led to its widespread adoption.

Pros

Helps Innovate
Enables Productivity
Saves Time
Continually Improving Product

Tableau

What is Tableau?

Company Details

Book a Free Demo Today!

Awards & Recognition

2025 Emotional Footprint Champion

2025 Data Quadrant Champion

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

2022 Data Quadrant Champion

Tableau Ratings

89 Likeliness to Recommend

97 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+91 Net Emotional Footprint

How much do users love Tableau?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Dashboard Includes alerts and notifications, KPIs, visual analytics, and interactive features.

Data Exploration and Visualization Ability to visually manipulate, interact with, and explore data, and perform basic descriptive statistics and pattern detection.

Real-Time Visualization Ability to analyze and visualize data as soon as it becomes available via data-streaming pipelines.

Data Connectors and Data Mashup Connect to, merge and clean data from multiple diverse data sources.

Advanced Analytics and Data Science Techniques including predictive, data and text mining, machine learning, forecasting, what-if analysis, sentiment analysis etc.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Operational Reporting Capabilities Real-time detailed reporting to support operational business processes.

Spatial Analysis Ability to natively visualize and analyze spatial data out of the box tied to postcode, zipcode or spacial co-ordinates.

BI Platform Administration Centralized console to manage BI portal administration. Management metrics and reports on usage, resource utilization, security, and other activities.

Self Service and Ad Hoc Capabilities Selected user groups are able to interact with BI data, slice and dice, and find answers on their own.

Metadata Management A metadata layer makes reporting easy and eliminates the need for coding and SQL, allowing users to see and access information in simple business language.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Business Intelligence & Analytics - Midmarket

Tableau Reviews

Tableau is a great BI tool for the full business.

Likeliness to Recommend

Pros

Cons

Jose B.

Manage all your data in one place

Likeliness to Recommend

Pros

Sheril R.

Tableau simplifies process and logic documentation

Likeliness to Recommend

Pros

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Feature Ratings

Dashboard

Data Exploration and Visualization

Real-Time Visualization

Data Connectors and Data Mashup

Advanced Analytics and Data Science

Collaboration

Operational Reporting Capabilities

Spatial Analysis

BI Platform Administration

Self Service and Ad Hoc Capabilities

Metadata Management

Vendor Capability Ratings

Business Value Created

Breadth of Features

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Implementation

Ease of Customization

Ease of IT Administration

Availability and Quality of Training

Product Strategy and Rate of Improvement

Vendor Support