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Wix.com

Wix

Composite Score

8.6 /10

CX Score

8.8 /10

229 Reviews Write a Review

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What is Wix?

Wix.com is a leading cloud-based development platform with millions of users worldwide. We make it easy for everyone to create a beautiful, professional web presence. Promote your business, showcase your art, set up an online shop or just test out new ideas. The Wix website builder has everything you need to create a fully personalized, high-quality free website.

Company Details

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Awards & Recognition

Wix won the following awards in the Digital Experience - Midmarket category

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2025 Data Quadrant Champion

Latest Award, 2025

1 Top Rated Capabilities

8 Top Rated Features

Latest Award, 2025

2024 Emotional Footprint Champion

2024

2024 Data Quadrant Champion

2024

9 Top Rated Capabilities

9 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

5 Top Rated Capabilities

6 Top Rated Features

2023

3 Top Rated Capabilities

1 Top Rated Features

2022

Wix Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Wix.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

1
Since last award

91 Plan to Renew

1
Since last award

84 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Wix?

3% Negative

6% Neutral

91% Positive

Pros

Enables Productivity
Reliable
Performance Enhancing
Continually Improving Product

Feature Ratings

Average 83

Standard Templates

Web Publishing Capabilities

Management Interface

Social Media Integration

Content Repository

Content Workflow Management

Content Security

Analytics and Reporting

E-Commerce Integration

Multi Channel Support

Digital Asset Management

Vendor Capability Ratings

Average 80

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of Customization

Breadth of Features

Quality of Features

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration

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AI Graphic Design

Score 8.2

View Wix in this category (opens in a new tab)

Wix Reviews

LOKESHWARAN R.

Role: Information Technology
Industry: Apparel
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Mar 2021

Fantastic Product to Create Websites

Likeliness to Recommend

10 /10

What differentiates Wix from other similar products?

Easy to Use, Flexible

What is your favorite aspect of this product?

Multiple Themes are available

What do you dislike most about this product?

Integration Plugins for E-commerce platform is missing

What recommendations would you give to someone considering this product?

Best product for website designing

Pros

Continually Improving Product
Enables Productivity
Trustworthy
Unique Features

Pavel S.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Apr 2021

Extremelly easy to use, but very pricey.

Likeliness to Recommend

8 /10

What differentiates Wix from other similar products?

Wix is super user-friendly and easy to use. You need minimal skills to work with it.

What is your favorite aspect of this product?

It has good templates for all business arease, so you can easily choose required template and customize it in a few moments.

What do you dislike most about this product?

It is very privey and channel management providers are limited.

What recommendations would you give to someone considering this product?

If you don't have experience with web-sites, but you want to build your own ,then Wix should fit you. You can save money on professional web-master, but you have to pay a lot for Wix license.

Pros

Effective Service
Inspires Innovation
Caring
Saves Time

Cons

Vendor Friendly Policies
Less Fair
Vendor's Interest First

Denver M.

Role: Information Technology
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2021

A very user-friendly web design

Likeliness to Recommend

8 /10

What differentiates Wix from other similar products?

Wix wins the heart of all of its users because of its easiness to use and overwhelming features like templates and themes.

What is your favorite aspect of this product?

For me, there's no need for knowledge of being a web developer to maximize its features. Although it is an advantage to have the knowledge of coding. Also Wix support is great, they can guide you through the process of your designing and developing.

What do you dislike most about this product?

Well for me, blogging features, or let's say that Wix is not that great when your template is for blogging. It is more on e-commerce or they are great when you are building a website with the purpose of creating an online store.

What recommendations would you give to someone considering this product?

Search for every platform similar to Wix, also know their strength and weaknesses. Pricing is important too, Wix pricing is great but please consider the features that are bundled to its plan.

Pros

Continually Improving Product
Trustworthy
Inspires Innovation
Caring

Wix

What is Wix?

Company Details

Need Assistance?

Awards & Recognition

2025 Data Quadrant Champion

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

Wix Ratings

87 Likeliness to Recommend

1 Since last award

91 Plan to Renew

1 Since last award

84 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+87 Net Emotional Footprint

How much do users love Wix?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Standard Templates The solution provides the ability to use standard pre-made website designs, which help to simplify the process of building web presence.

Web Publishing Capabilities The ability to build and upload websites, update the associated webpages, and post content online.

Management Interface Advanced management interface functionality for enterprises that perform frequent refreshes of their site, perhaps through a syndication or publication process.

Social Media Integration The solution provides support for social property and content creation management, as well as social media analytics.

Content Repository Database of content with an associated set of data management, ability to search, and access methods allowing application-independent access to the content.

Content Workflow Management The ability to enable editorial or authorship workflows on content within the platform.

Content Security The ability to integrate existing security protocols and technologies, SSO, and Role-based permissions. Support for content filtering integration

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

E-Commerce Integration Includes payment and multiple design options, website security, online support, and integrated shipping.

Multi Channel Support Integration with email, telephone, and live chat, and with self-service and social media.

Digital Asset Management Controls non-text assets such as images and video clips; includes advanced DAM functionality for product marketing.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

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AI Graphic Design

Wix Reviews

LOKESHWARAN R.

Fantastic Product to Create Websites

Likeliness to Recommend

Pros

Pavel S.

Extremelly easy to use, but very pricey.

Likeliness to Recommend

Pros

Cons

Denver M.

A very user-friendly web design

Likeliness to Recommend

Pros

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Feature Ratings

Standard Templates

Web Publishing Capabilities

Management Interface

Social Media Integration

Content Repository

Content Workflow Management

Content Security

Analytics and Reporting

E-Commerce Integration

Multi Channel Support

Digital Asset Management

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of Customization

Breadth of Features

Quality of Features

Ease of IT Administration

Vendor Support

Product Strategy and Rate of Improvement

Availability and Quality of Training

Ease of Data Integration