Wix Logo
Wix Logo
Wix.com, Inc

Wix

Composite Score
7.9 /10
CX Score
8.1 /10
Category
Wix
7.9 /10

What is Wix?

Wix.com is a leading cloud-based development platform with millions of users worldwide. We make it easy for everyone to create a beautiful, professional web presence. Promote your business, showcase your art, set up an online shop or just test out new ideas. The Wix website builder has everything you need to create a fully personalized, high-quality free website.

Company Details


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Wix Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

90 Plan to Renew

81 Satisfaction of Cost Relative to Value


Emotional Footprint Overview

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Emotional Footprint Overview

Product Experience:
92%
Negotiation and Contract:
83%
Conflict Resolution:
89%
Strategy & Innovation:
84%
Service Experience:
90%

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Wix?

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3% Negative
9% Neutral
88% Positive

Pros

  • Acts with Integrity
  • Efficient Service
  • Performance Enhancing
  • Enables Productivity

Feature Ratings

Average 81

Design Optimization

85

Graphics Editing

84

Import and Export Capabilities

83

Generative Design

82

Content Library

81

Accessibility Checks

81

Collaboration Tools

81

Multi-Device Support

78

Multi-Need Content Support

74

Vendor Capability Ratings

Average 78

Usability and Intuitiveness

81

Ease of Implementation

80

Ease of Customization

80

Quality of Features

80

Business Value Created

80

Breadth of Features

80

Ease of IT Administration

78

Product Strategy and Rate of Improvement

78

Ease of Data Integration

77

Vendor Support

73

Availability and Quality of Training

70

Wix Reviews

Endiong O.

  • Role: Sales Marketing
  • Industry: Construction
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2025

Easy to Use, but Limited for more Customization

Likeliness to Recommend

8 /10

What differentiates Wix from other similar products?

Extensive App Market – Provides add-ons for eCommerce, bookings, and marketing

What is your favorite aspect of this product?

My favorite aspect of Wix is its ease of use and design flexibility. The drag-and-drop editor allows anyone to create a professional-looking website without coding, while features like Wix ADI (Artificial Design Intelligence) help beginners get started quickly

What do you dislike most about this product?

Template Lock-In – Once you choose a template, you can’t switch without rebuilding the site

What recommendations would you give to someone considering this product?

Optimize for Performance & SEO

Pros

  • Enables Productivity
  • Reliable
  • Respectful
  • Client Friendly Policies

Cons

  • Inhibits Innovation
  • Commodity Features
  • Less Inspiring

Cheptiony M.

  • Role: Consultant
  • Industry: Communications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2025

Modern, clean and AI powered website builder

Likeliness to Recommend

7 /10

What differentiates Wix from other similar products?

Its easy to use and requires no coding experience

What is your favorite aspect of this product?

AI website writing feature

What do you dislike most about this product?

The cost is very high per year

What recommendations would you give to someone considering this product?

Start with the light package in order to evaluate if the product is fit for you.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Cons

  • Vendor's Interest First
  • Charges for Enhancements

Erick C.

  • Role: Public Sector
  • Industry: Apparel
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

Fast and user friendly.

Likeliness to Recommend

8 /10

What differentiates Wix from other similar products?

Wix is a widely recognised leader in Web site design. Once familiar with the product, spinning up a new website is fairly easy and straightforward.

What is your favorite aspect of this product?

Usability. Learning the application might take a few days, but it's straightforward and simple to use.

What do you dislike most about this product?

It's ability to connect to real wholesalers in Europe. This seems to be great for the US market, but its really poor for Europe.

What recommendations would you give to someone considering this product?

Excellent product which is a breeze to use, but if you are Europe based and looking for wholesaler integration, be aware that the choice is limited.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing