Wix.com, Inc

Wix

Composite Score

8.7 /10

CX Score

8.8 /10

207 Reviews Write a Review

Claim Software

What is Wix?

Wix.com is a leading cloud-based development platform with millions of users worldwide. We make it easy for everyone to create a beautiful, professional web presence. Promote your business, showcase your art, set up an online shop or just test out new ideas. The Wix website builder has everything you need to create a fully personalized, high-quality free website.

Company Details

Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Wix won the following awards in the Digital Experience - Midmarket category

Filter By

Wix Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Wix.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

90 Plan to Renew

4
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award

{y}

{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Wix?

4% Negative

5% Neutral

91% Positive

Pros

Enables Productivity
Performance Enhancing
Caring
Reliable

Feature Ratings

Average 84

Standard Templates

Social Media Integration

Web Publishing Capabilities

Content Workflow Management

Management Interface

Content Repository

Content Security

E-Commerce Integration

Translation Facilitation

Multi Channel Support

Analytics and Reporting

Vendor Capability Ratings

Average 81

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Breadth of Features

Ease of Customization

Quality of Features

Vendor Support

Product Strategy and Rate of Improvement

Ease of Data Integration

Availability and Quality of Training

Also Featured in...

AI Graphic Design

Score 7.8

View Wix in this category (opens in a new tab)

Wix Reviews

Cheptiony M.

Role: Consultant
Industry: Communications
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2025

Modern, clean and AI powered website builder

Likeliness to Recommend

7 /10

What differentiates Wix from other similar products?

Its easy to use and requires no coding experience

What is your favorite aspect of this product?

AI website writing feature

What do you dislike most about this product?

The cost is very high per year

What recommendations would you give to someone considering this product?

Start with the light package in order to evaluate if the product is fit for you.

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Cons

Vendor's Interest First
Charges for Enhancements

Olusola O.

Role: Finance
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2025

High level of flexibility and creative control

Likeliness to Recommend

9 /10

What differentiates Wix from other similar products?

I used the drag and drop editor while building my blog on Wix and i must say i was impressed by how easy it is to navigate. I was able to place elements anywhere on the page and also stack up pre-designed sections on top of one another to create the page's core structure. This high level of creative control granted by Wix through it's drag and drop editor differentiates it from other website builders which uses a restrictive section-based editor.

What is your favorite aspect of this product?

My favorite aspect of Wix is it's diverse range of high quality templates. While I was building my blog , I had the choice of hundreds of professionally designed templates to help me in my design efforts.This variety and quality of templates made my design process easier, which is something i truly appreciate about Wix.

What do you dislike most about this product?

A few days after creating my blog on Wix, I decided i wanted to switch my template to a more suitable one but I discovered that changing templates wasn’t an option. I had to create a new blog completely and transfer my files over to the new pages to achieve my desired look. The process was quite frustrating and time-consuming.

What recommendations would you give to someone considering this product?

If you want to build a website with minimal effort, maximum creative freedom and without coding skills, Wix is a great choice.

Pros

Helps Innovate
Performance Enhancing
Enables Productivity
Unique Features

Michael L.

Role: Information Technology
Industry: Food and Beverage
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Oct 2024

Effortless software for building a website

Likeliness to Recommend

9 /10

What differentiates Wix from other similar products?

The pricing and better availability of responsive templates and wireframes.

What is your favorite aspect of this product?

It is very easy to edit elements on a template and make a website.

What do you dislike most about this product?

Sometimes websites are rendered with bugs which return even after fixing them.

What recommendations would you give to someone considering this product?

It’s a great choice, as it has a lot of templates as per everyone’s taste and has all necessary features available.

Pros

Helps Innovate
Reliable
Trustworthy
Unique Features

Wix

What is Wix?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

2024 Data Quadrant Gold Medalist

2023 Emotional Footprint Champion

Wix Ratings

87 Likeliness to Recommend

90 Plan to Renew

4 Since last award

85 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+86 Net Emotional Footprint

How much do users love Wix?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Standard Templates The solution provides the ability to use standard pre-made website designs, which help to simplify the process of building web presence.

Social Media Integration The solution provides support for social property and content creation management, as well as social media analytics.

Web Publishing Capabilities The ability to build and upload websites, update the associated webpages, and post content online.

Content Workflow Management The ability to enable editorial or authorship workflows on content within the platform.

Management Interface Advanced management interface functionality for enterprises that perform frequent refreshes of their site, perhaps through a syndication or publication process.

Content Repository Database of content with an associated set of data management, ability to search, and access methods allowing application-independent access to the content.

Content Security The ability to integrate existing security protocols and technologies, SSO, and Role-based permissions. Support for content filtering integration

E-Commerce Integration Includes payment and multiple design options, website security, online support, and integrated shipping.

Translation Facilitation Certain WCM tools offer workflow capability to facilitate language translation. This feature is appropriate primarily for multinational entities.

Multi Channel Support Integration with email, telephone, and live chat, and with self-service and social media.

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Also Featured in...

AI Graphic Design

Wix Reviews

Cheptiony M.

Modern, clean and AI powered website builder

Likeliness to Recommend

Pros

Cons

Olusola O.

High level of flexibility and creative control

Likeliness to Recommend

Pros

Michael L.

Effortless software for building a website

Likeliness to Recommend

Pros

Most Popular Wix Comparisons

WordPress.com

Xperience by Kentico

HCL Digital Experience

Weebly

Concrete CMS

Joomla!

4
Since last award

1
Since last award

Feature Ratings

Standard Templates

Social Media Integration

Web Publishing Capabilities

Content Workflow Management

Management Interface

Content Repository

Content Security

E-Commerce Integration

Translation Facilitation

Multi Channel Support

Analytics and Reporting

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Breadth of Features

Ease of Customization

Quality of Features

Vendor Support

Product Strategy and Rate of Improvement

Ease of Data Integration

Availability and Quality of Training