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What is WooCommerce?
WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.
Company Details
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In Partnership With SelectHub
WooCommerce Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
94 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love WooCommerce?
Pros
- Fair
- Reliable
- Enables Productivity
- Inspires Innovation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Catalog Management
Order Management
Payment Processing
Order Portal
Content Management
Content Localization
Reporting and Analytics
Integrated Search
Microsite Management
Retargeting Capabilities
Predictive Recommendations
Vendor Capability Ratings
Business Value Created
Breadth of Features
Ease of Implementation
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Quality of Features
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
WooCommerce Reviews
Faraz A.
- Role: Student Academic
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2024
Fantastic product
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
The main difference between WooCommerce and other similar products lies in their purpose and focus for creating an e-commerce store.
What is your favorite aspect of this product?
Its user friendly
What do you dislike most about this product?
Limited customization options: Some businesses may need more advanced features and functionality unavailable on the platform.
What recommendations would you give to someone considering this product?
Try to check whether your business size and requirements are fulfilled by this product before using it.
Pros
- Trustworthy
- Client Friendly Policies
- Fair
- Altruistic
Please tell us why you think this review should be flagged.
Vijay D.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: IT Development, Integration, and Administration
Submitted Mar 2024
Best application for product sales and marketing
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
I find the Woo Commerce is better than others similar application in the market. It's more easier to use, flexibility, more attractiveness, better sales and marketing, good e commerce tools and many more.
What is your favorite aspect of this product?
It's best application for e commerce or your online business handling.
What do you dislike most about this product?
It's best application, i did not find any feature which i dislike.
What recommendations would you give to someone considering this product?
It's best application for product sales marketing and your online business handling
Pros
- Continually Improving Product
- Performance Enhancing
- Caring
- Saves Time
Please tell us why you think this review should be flagged.
Sadaharu K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2024
Optimizing conversion through A/B testing
Likeliness to Recommend
What differentiates WooCommerce from other similar products?
As an e-commerce marketer, every improvement to the customer experience can directly impact the bottom line. That's why leveraging WooCommerce's built-in A/B testing is so valuable for driving sales. I've used WooCommerce A/B testing to evaluate multiple page variants simultaneously on my storefront. This involves adjusting elements such as button colors, hero images, headline wording, and nav bar organization to determine which performs best. By exposing subsets of traffic to variations and comparing metrics, I can identify which elements have the strongest impact.
What is your favorite aspect of this product?
Setting up tests is made easy through the intuitive WooCommerce interface. Selecting versions, allocation percentages, and target audiences is simple without requiring coding. The built-in reports show which pages had higher engagement, more time on site, and increased conversion rates.
What do you dislike most about this product?
Implementing A/B winners across the full site based on these insights measurably lifted my revenues. Tests revealed that users respond better to scarcity language and interactive hotspot images than to generic stock photos alone. Refining small nuances can have a big impact on purchaser behavior.
What recommendations would you give to someone considering this product?
Although WooCommerce provides powerful optimization capabilities, improving the testing interface for marketers who are less familiar with code could accelerate learning and yield better results. In general, using their built-in A/B testing has been extremely valuable in enhancing my conversion funnel.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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