
What is Zapier?
At Zapier, we’re not just making software—we’re building a platform to help millions of businesses globally scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You’ll collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers’ success, and as they grow, so will you.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceZapier Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Zapier.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
96 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zapier?
Pros
- Saves Time
- Performance Enhancing
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Real Time Integration
iPaaS
Data Security
Synchronization and Replication
Exception Handling and Notifications
Data Quality Profiling and Cleansing
API Management and Orchestration
Metadata Management
Data Virtualization
Administrative Features
Batch Integration
Vendor Capability Ratings
Quality of Features
Business Value Created
Ease of Data Integration
Ease of Implementation
Ease of Customization
Breadth of Features
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Inside Zapier: A Step-by-Step Guide to Our Interview Process
Building Your Future at Zapier: Benefits, Growth, and Career Development
DIBE as DNA: Shaping our Product and Workplace
Remote, Together: How Zapier Thrives in a Distributed World
Life at Zapier: The Perks of a Remote-First Workplace
Your First Days at Zapier: A Global Welcome
What Our Team Loves About Recruiting at Zapier
Zapier Reviews

Herbert L.
- Role: Operations
- Industry: Manufacturing
- Involvement: End User of Application
Submitted May 2022
Excellent for integrating and automating tasks.
Likeliness to Recommend
What differentiates Zapier from other similar products?
I don't have to constantly remember to update the large query in my Google Sheets financial model, since we have daily figures, Zapier handles everything for me; it saves me a lot of time every day, and everything is ready to go when I walk into the model. It's wonderful for task automation and data input; we mostly use Zapier to link LinkedIn's automation features to Google Sheets and our Cooper CRM. I've also used it to send automatic emails from data entered in Google Sheets.
What is your favorite aspect of this product?
Zapier helps automate data entry and similar tasks, i like to use it to connect processes between multiple software / tools. There is a little learning curve, but it is generally intuitive and you can follow simple tests and guides, if you need to update your Excel model daily and you don't have to click Update it's a lot easier.
What do you dislike most about this product?
There are some automated tasks that Zapier cannot or easily assemble. How to update a specific column in a row in Google Sheets instead of adding a new column. I don't lie. When using Zapier, I was a little confused at first. How to set up "Zaps" isn't exactly explained, but over time it can be as easy as supporting the Zapier team.
What recommendations would you give to someone considering this product?
Try to automate your sales process, marketing, housework and other day-to-day tasks. If you have any questions or concerns, please use our support service. They have been around for some time, so there are plenty of outside experts who can help as well.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Elle H.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted May 2022
Excellent time saving and automator!
Likeliness to Recommend
What differentiates Zapier from other similar products?
There are not many differences, but the program itself is very easy to use.
What is your favorite aspect of this product?
- Zapier is able to do some very remarkable feats. Experimenting with it and seeing what all of the possibilities are also fun for me. It's wonderful. To me, it seemed like magic, and I'd do it all the time. - This is the sole tool I use for connecting several apps. As a long-time user for almost three years, I can confidently say that it's been a great experience.
What do you dislike most about this product?
- This means that you shouldn't utilize Zapier to integrate all of your business activities. Your day-to-day business tools should be able to speak directly with one another. You shouldn't use Zapier to onboard new clients. When someone buys a course from you, Zapier shouldn't be talking to your payment processor, email provider, and course platform. Those pieces should all operate flawlessly. Those three key tools should be connected without Zapier. - Zapier has a stiff learning curve.
What recommendations would you give to someone considering this product?
Recommendations to others considering the product:
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Tracy D.
- Role: Sales Marketing
- Industry: Gaming and Hospitality
- Involvement: End User of Application
Submitted Apr 2022
The best tool for data automation and transfer
Likeliness to Recommend
What differentiates Zapier from other similar products?
Zapier is easier to set up and manage than other programs.
What is your favorite aspect of this product?
Our internal or external product evaluations now include whether or not a product is connected to Zapier. Thanks to Zapier's quick and easy integration, several best-of-breed products may be merged into effective solutions for specific situations that often handle side instances. "Let's have tool A connect with tool B whenever C occurs," says ZAier. Many "Zaps" (app connectors) already exist for many common use cases. For example, my accounting system may automatically generate an Offer Stub when an Opportunity reaches the "offer" stage. This is only one example of how people save time.
What do you dislike most about this product?
The subscription-based business model of Zapier may be challenging. It is usually best to start with a limited amount of Zaps accessible for a limited period. The number of uses is limited by the delay and the overall number of uses per day. There is no backup plan when an experimental Zap takes off and has to go live as quickly as possible. I spent a long time troubleshooting before realizing that my subscription choice may have caused the latency difficulties. I wouldn't complain about zap prices since they compel you to think about if a zap is genuinely worth it.
What recommendations would you give to someone considering this product?
Using Zapier was the only solution we could discover to meet our data collecting requirements.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
