In Partnership With SelectHub
What is Zoho CRM?
Zoho CRM gives you a 360-degree view of your complete sales cycle and pipeline. Identify trends, spot opportunities, increase efficiency, and reduce costs with the right answers. Zoho CRM is an online customer relationship management software for managing your sales, marketing, support in a single system. Zoho CRM helps businesses of all sizes build excellent customer relationships, with features like an inbuilt AI sales assistant, sales pipeline management, marketing automation, analytics, and more.
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Zoho CRM Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
95 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho CRM?
Pros
- Fair
- Reliable
- Trustworthy
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Lead Management
Sales Management
Customer Service Management
Activity and Workflow Management
Account and Contact Management
Analytics and Reporting
Marketing Management
Telephony and Call Center Management
Mobile
Quote Contract and Proposal
Vendor Capability Ratings
Ease of Implementation
Breadth of Features
Usability and Intuitiveness
Quality of Features
Business Value Created
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
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Zoho CRM Reviews
Muhammad Hasan A.
- Role: Operations
- Industry: Technology
- Involvement: Vendor Management and Renewal
Submitted Jul 2025
Flexible, Powerful CRM That Grows With You
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
It’s really flexible, you can customize it to fit different business needs, whether you're a small startup or a growing company. I also like that it brings together sales, marketing, and customer support in one place, so it’s easier to keep everything connected and organized. Plus, the integration with other Zoho apps and third-party tools gives it an extra edge.
What is your favorite aspect of this product?
My favorite aspect of Zoho CRM is how easy it is to customize and automate tasks. Whether it’s setting up workflows, automating follow-ups, or tailoring fields to match the sales process, it really helps save time and keeps things organized. It feels like the system adapts to you, not the other way around—which makes a big difference in day-to-day work.
What do you dislike most about this product?
What I dislike most about Zoho CRM is that the user interface can feel a bit overwhelming at first, especially for new users. There are so many features and settings that it takes some time to get fully comfortable. Also, occasional lags or glitches can happen when switching between modules or during peak usage—but overall, these are manageable once you get used to the system.
What recommendations would you give to someone considering this product?
I’d recommend taking the time to explore its customization and automation tools early on, they’re what make the platform truly powerful. Start with a clear idea of your sales process so you can tailor the CRM to fit your needs, not the other way around. Also, make use of Zoho’s tutorials and support—they’re helpful, especially when setting up advanced features. Lastly, if you're planning to scale, it's a solid choice because it grows easily with your business.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Inumidun B.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2025
Flexible and Highly customizable
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Zoho CRM stands out for its all-in-one ecosystem, offering seamless integration with other Zoho apps like Zoho Books, Campaigns, and Desk enabling businesses to manage sales, marketing, and support from a single platform.
What is your favorite aspect of this product?
My favorite aspect of Zoho CRM is its high level of customization — from modules and fields to workflows and automation rules — which makes it easy to tailor the system to fit unique business processes without needing extensive technical expertise.
What do you dislike most about this product?
Nothing at all
What recommendations would you give to someone considering this product?
If you're considering Zoho CRM, I recommend starting with a clear understanding of your sales workflow and mapping it to Zoho’s modules and automation tools. This will help you set it up efficiently and take full advantage of its flexibility and integration options.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Morris S.
- Role: Sales Marketing
- Industry: Retail
- Involvement: IT Leader or Manager
Submitted Jul 2025
Average Service
Likeliness to Recommend
What differentiates Zoho CRM from other similar products?
Zoho is an average CRM, best used for business 1-10 employees
What is your favorite aspect of this product?
The manageability
What do you dislike most about this product?
The integration and AI
What recommendations would you give to someone considering this product?
More use of AI and automation
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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