


What is Adobe Analytics?
Adobe empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across channels, products, content, and services. Their advanced analytics solution was purpose-built to let your teams deliver and evaluate exceptional customer experiences - faster.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
1
Since last award
100 Plan to Renew
77 Satisfaction of Cost Relative to Value
4
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Adobe Analytics?
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboards, Analytics and Reporting
Alerts
Multi-Channel Data Collection
Text Analytics
Data Visualization
API Framework
Questionnaire Design/Survey Builder
Sentiment Analytics
Vendor Capability Ratings
Quality of Features
Vendor Support
Breadth of Features
Ease of Data Integration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Implementation
Business Value Created
Ease of IT Administration
Ease of Customization
Availability and Quality of Training
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Adobe Analytics Reviews

Parimal D.
- Role: Student Academic
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2024
User friendly and descriptive
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
Has advanced data analysis, visualization, and machine learning-driven insights, integrated seamlessly with Adobe's marketing cloud solutions,
What is your favorite aspect of this product?
Robust data visualization capabilities, which help in gaining actionable insights
What do you dislike most about this product?
Leverage its advanced features and customization options effectively is tough
What recommendations would you give to someone considering this product?
Thoroughly explore its features, invest in training for your team, assess data integration capabilities
Pros
- Unique Features
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Rajat S.
- Role: Information Technology
- Industry: Banking
- Involvement: IT Development, Integration, and Administration
Submitted Feb 2024
Great product - intuitive UI
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
It creates great business value
What is your favorite aspect of this product?
Product strategy is just amazing
What do you dislike most about this product?
Data integration can be improved
What recommendations would you give to someone considering this product?
Please try it once and you will love it
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
- Role: Information Technology
- Industry: Entertainment
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2023
"Easy to use, but a bit pricey."
Likeliness to Recommend
Pros
- Performance Enhancing
- Unique Features
- Reliable
- Respectful
Please tell us why you think this review should be flagged.
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