What is Adobe Analytics?
Adobe empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across channels, products, content, and services. Their advanced analytics solution was purpose-built to let your teams deliver and evaluate exceptional customer experiences - faster.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
99 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Adobe Analytics?
Pros
- Efficient Service
- Respectful
- Helps Innovate
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Device and Browser Analytics
Audience Segmentation
Data Visualization
Social Media Analytics
Customer Value Analysis
Audience Demographics
Customer Journey Modelling
Conversion Analysis
Paid Search Integration
API Framework
Search Engine Optimization
Vendor Capability Ratings
Business Value Created
Ease of Customization
Quality of Features
Ease of Data Integration
Ease of Implementation
Breadth of Features
Usability and Intuitiveness
Availability and Quality of Training
Ease of IT Administration
Vendor Support
Product Strategy and Rate of Improvement
Also Featured in...
Adobe Analytics Reviews
- Role: Sales Marketing
- Industry: Insurance
- Involvement: Business Leader or Manager
Submitted May 2020
Great product, reliable and efficient
Likeliness to Recommend
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.
Alejandro R.
- Role: C-Level
- Industry: Recreation
- Involvement: IT Leader or Manager
Submitted Jan 2020
It has very good reputation
Likeliness to Recommend
What differentiates Adobe Analytics from other similar products?
The brand makes the difference
What is your favorite aspect of this product?
Ease to use and it really works fine
What do you dislike most about this product?
it has no free version.
What recommendations would you give to someone considering this product?
Before buying this program you should find out everything about its use. In the web abound a lot of information
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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