CallRail Customer Reviews 2025 | SoftwareReviews

CallRail

Composite Score

8.0 /10

CX Score

8.3 /10

42 Reviews Write a Review

Claim Software

What is CallRail?

CallRail is here to bring complete visibility to the marketers who rely on quality inbound leads to measure success. Our customers live in a results-driven world, and giving them a clear view into their digital marketing efforts is a first priority for CallRail. We see the opportunities in surfacing and connecting data from calls, forms, and beyond—helping our customers get to better outcomes.

Company Details

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Awards & Recognition

CallRail won the following awards in the Conversation Intelligence category

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2 Top Rated Capabilities

2 Top Rated Features

2024

1 Top Rated Capabilities

4 Top Rated Features

2023

0 Top Rated Capabilities

2 Top Rated Features

2022

CallRail Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on CallRail.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

98 Plan to Renew

79 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love CallRail?

2% Negative

1% Neutral

97% Positive

Pros

Effective Service
Saves Time
Respectful
Acts with Integrity

Feature Ratings

Average 78

Call Recording

Call Analytics

Mobile Support

Dashboards and Reporting

Role-Based Access

Application Integration

Audio Transcription

Pipeline Visibility

Artificial Intelligence Engine

Manager Annotation and Feedback

Conversation Coaching

Vendor Capability Ratings

Average 77

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Breadth of Features

Quality of Features

Ease of Data Integration

Vendor Support

Product Strategy and Rate of Improvement

Ease of IT Administration

Ease of Customization

Availability and Quality of Training

CallRail Reviews

Chris O.

Role: C-Level
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2021

Great for Tracking Digital Marketing KPIs

Likeliness to Recommend

10 /10

What differentiates CallRail from other similar products?

CallRail makes it possible to back-attribute calls to Google Ads, without using a click-to-call conversion.

What is your favorite aspect of this product?

The ability for our marketing firm to track call conversions all the way back up to Google Ads.

What do you dislike most about this product?

There is only a handful of source/medium options available. I would be awesome to have more customization here.

What recommendations would you give to someone considering this product?

Take the time to work through all the conversion tracking setup. There is a learning curve but it is not too bad once you get the hang of it. And it pays off exponentially.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Nathan P.

Role: Sales Marketing
Industry: Other
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2021

Great Features and Price Point for Clients

Likeliness to Recommend

9 /10

What differentiates CallRail from other similar products?

We use CallRail in high volume for a large quantity of clients. CallRail allows us to subdivide different aspects of the products we offer into their own subcategories and gives users within our own organization access to the relevant subcategory that they directly work with, but not otherwise. This makes it almost like having separate CallRail accounts and helps departments from employing different strategies or settings on top of eachother. Very smart.

What is your favorite aspect of this product?

We've yet to have any issues with the tracking/call quality itself. That's the most important feature and the one that our client's see the most. Recording, audio quality and no error's in connecting the tracking number to the source number means an overall great experience for the business caller as well as the client.

What do you dislike most about this product?

The interface could be updated and be a bit more flashy...but it's totally not a necessity.

What recommendations would you give to someone considering this product?

CallRail wins as far as quality of call recording, ease of setup, trainability and building user segmented permissions. We're huge fans. Pricing is reasonable.

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

John K.

Role: Operations
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2021

Good job for the money

Likeliness to Recommend

9 /10

What differentiates CallRail from other similar products?

3 things come to mind immediately 1. price - they are a lot less expensive than some of the alternatives available 2. ease of implementation and integration with our company's other platforms 3. tech support is so much more available than other platforms

What is your favorite aspect of this product?

how quick and easy it is to set up for a new client

What do you dislike most about this product?

tech support is great, until you hit a certain level of problems. If it can't be immediately resolved on a lower level, an issue will be escalated to a point where if they can't fix it you just have to deal with it on your own

What recommendations would you give to someone considering this product?

do a deep review of all the platforms for call tracking that are available. Narrow it down to your top 3 choices and do a deeper dive into each platform. Call Rail was very transparent and did not push a hard sell when inquiring about the platform or during the research and discovery phase

Pros

Transparent
Helps Innovate
Continually Improving Product
Reliable

CallRail

What is CallRail?

Company Details

Need Assistance?

Awards & Recognition

CallRail Ratings

89 Likeliness to Recommend

1 Since last award

98 Plan to Renew

79 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love CallRail?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Call Recording Inbound and outbound calls are captured and retained in the platform, and can be appended with relevant metadata (such as callers, date/time, subject).

Call Analytics Real-time and historical reporting and analytics on call metrics, such as talk time, competition win rate, key words, sentiment etc.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Dashboards and Reporting Customizable dashboards to track KPIs, rep performance, and metrics.

Role-Based Access Enable different levels of access based on role e.g. administrators can modify and see all data or department managers have access only to their data.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Audio Transcription Transcription audio recordings into text format, providing a transcript of the recorded dialog.

Pipeline Visibility Single view into deals by combining customer interactions for visibility into executive involvement, history with past employees and leading sales indicators.

Artificial Intelligence Engine Can work autonomously within a series of pre-defined parameters, including decision-making, routing, processing, and human interaction.

Manager Annotation and Feedback The solution allows managers to provide annotation and feedback on recorded calls, and to assign calls a score based on predefined or user-defined rubric.

Conversation Coaching The solution makes proactive recommendations to sales reps based on call attributes and dynamics, for example, balance of talk time or keywords mentioned.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

CallRail Reviews

Chris O.

Great for Tracking Digital Marketing KPIs

Likeliness to Recommend

Pros

Nathan P.

Great Features and Price Point for Clients

Likeliness to Recommend

Pros

John K.

Good job for the money

Likeliness to Recommend

Pros

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Feature Ratings

Call Recording

Call Analytics

Mobile Support

Dashboards and Reporting

Role-Based Access

Application Integration

Audio Transcription

Pipeline Visibility

Artificial Intelligence Engine

Manager Annotation and Feedback

Conversation Coaching

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Breadth of Features

Quality of Features

Ease of Data Integration

Vendor Support

Product Strategy and Rate of Improvement

Ease of IT Administration

Ease of Customization

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