


Dynamics 365 Customer Insights

What is Dynamics 365 Customer Insights?
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
85 Likeliness to Recommend
1
Since last award
96 Plan to Renew
1
Since last award
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+87 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Dynamics 365 Customer Insights?
Pros
- Security Protects
- Respectful
- Client Friendly Policies
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Advanced Campaign Management
Marketing Operations Management
Email Marketing Automation
Marketing Asset Management
Marketing Workflow Management
Marketing Analytics
Advanced Data Segmentation
Community Marketing Management
Multi Channel Integration
Social Media Marketing Management
Mobile Marketing Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Quality of Features
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Breadth of Features
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Dynamics 365 Customer Insights Reviews
Jonas S.
- Role: Sales Marketing
- Industry: Retail
- Involvement: End User of Application
Submitted May 2022
More appropriate option than any Other software
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
The product is owned by the boss of the software industry Microsoft due to which it is a very reliable software. The security features are very strong thus, it provides full security to the marketing data. We are using it for years as a marketing tool we have good exceptional results and it has made our tasks easier than ever.
What is your favorite aspect of this product?
Microsoft Dynamics 365 is a complete marketing solution owned by Microsoft. The solution is very appropriate for marketing activities. The benefit of using the tool is easy marketing. The marketing campaigns are easily managed through this tool for which I am very thankful to Microsoft.
What do you dislike most about this product?
I have to check the scheduled tasks always. Which is pretty annoying. If I am making a calendar, I need a complete alert system about the event. The notification feature should be introduced to make things easier.
What recommendations would you give to someone considering this product?
I would like to recommend it to all big and small businesses. This is a more appropriate option than any other marketing tool. It will help you manage your marketing tasks on your own so you can save marketing costs.
Pros
- Respectful
- Helps Innovate
- Reliable
- Trustworthy
Please tell us why you think this review should be flagged.

Sophie P.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted May 2022
Easy and simplified campaign builder!
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
Microsoft Dynamics 365 for Marketing helps us to choose our recipients with their unlimited lists and contacts. It helps us to enhance our creativity level. Our creativity has no limits using Microsoft Dynamics 365 for Marketing, if we want a group strategy we can take our strategy further by choosing even small segments.
What is your favorite aspect of this product?
Microsoft Dynamics 365 for Marketing have an easy and simplified campaign builder and also has innovation in adding new features like CRM and inbox. They have very responsive technical support.
What do you dislike most about this product?
Microsoft Dynamics 365 for marketing needs to update its dashboard as the dashboard should display active product status. The ability to update mailing preferences on our own website needs to be updated and advanced. They should also add features to link accounts for the sharing purpose.
What recommendations would you give to someone considering this product?
I have been using Microsoft Dynamics 365 for Marketing for several years and I appreciate the added security. So, I would recommend it to everyone as it has helped us to effectively manage our email outreach.
Pros
- Trustworthy
- Caring
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.

Anvika L.
- Role: Industry Specific Role
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Apr 2022
Makes marketing simple,
Likeliness to Recommend
What differentiates Dynamics 365 Customer Insights from other similar products?
It is appropriate for focusing on client fragments and keeping data on their inclinations. While there are a ton of steps to set it up, it is exceptionally simple to utilize and instinctive once you get in and begin working with the particular regions. We likewise like the email formats.
What is your favorite aspect of this product?
The basic UI - It has all the route bars and devices to your left side that make it simple for clients to explore inside the stage. It has a few pre-characterized layouts for the mission. My association involves It to deal with all of my association's client data across the association. Further, we use it to deal with all of our marketing efforts from start to finish. It empowers my association to run a more expert marketing technique.
What do you dislike most about this product?
It is challenging for another client to utilize every one of the elements of this stage. Need earlier preparation or expertise to use its highlights in profound. The in-assembled experiences watcher and dashboards are not sufficient. They give a no-canned withdrawal button. In general, the work marketing mechanization device is available. It's as they did not examine what clients could need for sure the contenders are advertising.
What recommendations would you give to someone considering this product?
It is very appropriate for circumstances where an association needs to deal with the client data that it has assembled and share everything across the whole association so it is brought together and coordinated. Microsoft Dynamics 365 Marketing is less fit to more modest associations that don't have a requirement for such a perplexing marketing stage.
Pros
- Effective Service
- Inspires Innovation
- Saves Time
- Respectful
Please tell us why you think this review should be flagged.
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